복합문화공간의 공공 공간 사인시스템 사례 분석 연구

Abstract

Due to the multi and diversifying standards in value and the qualitative improvement in life, the movement of recognizing consumption itself as a cultural concept is leading to the appearance of a new conceptual space. Thus, as users' cultural expecting level and demand for a multi - cultural space covering shopping, culture, business, etc. are rising, now it is important time to establish an image strategy on space to raise users' satisfaction. Especially, a role of signage systems in the public space that needs to meet public interests is very important in an aspect for raising the efficiency for consumers' actions by delivering desired purpose and information in a limited space. For this reason, it is required that the commercial spatial "Space Identity" attributed to corporate marketing strategies needs to be applied to public spaces. Hence, based on the functional analysis and signage system design analysis items in an aspect of whether the public space signage system of multi- cultural space provides consistent visual information as a "Space Identity," this study made an case analysis on multi - cultural spaces including Acrosqure in Fukuoka , Midtown in Tokyo and Canal City in Fukuoka Japan and aims to suggest a development direction of signage systems in public spaces to deliver efficient information.