본문 바로가기
KERD
논문KCI 등재

An Empirical Analysis of the Valley of Death: Large-scale R&D Project Performance in a Japanese Diversified Company

Yoshitaka Osawa|Kumiko Miyazaki
기술경영경제학회 (The Korean Society For Technology Management & Economics)|2006.10|기술혁신연구 (JOURNAL OF TECHNOLOGY INNOVATION)|제14권 제2호|pp. 93-116

2

조회

0

다운로드

5

인용

0

참고문헌

주제분류기술정책

초록

Abstract

The purpose of this study is to contribute reference material that provides insight into innovative process management that increases R&D output in commercializing new products. A model of a process from research to commercialization with the cumulative profit and loss curve is put forward and hypotheses related to success and failure are developed at the stages up to product launch. Seventeen large projects that have resulted in successful product launches have been examined from the initial research stage to commercialization. Project duration, standardized cumulative R&D expenditures and research resource concentration are analyzed in terms of statistical method and patterns in cumulative profit and loss curves after product sales, as well as the reasons for and other aspects of success/failure are investigated and analyzed. Consequently, valuable information on future management tasks has been obtained such as: (1) project duration differs depending on market sectors, product types and presence/absenceof materials research (2) cumulative profit and loss curves can be categorized into four patterns (3) reasons for failure can be divided into technological and market problem categories and (4) these factors have an impact on product sales.

참고문헌 (26)

  1. "Financial Planning for New Products", 10(august), pp.61~69 (1977)
  2. "The Good and the Bad Die Young", 11(july), pp.16~ (1996)
  3. "The Dimensions of Industrial New Product Success and Failure", 43(3), pp.93~103 (1979)
  4. "Identifying Industrial New Product Success:Project NewProd", 8, pp.124~135 (1979)
  5. "Project NewProd:Factors in New Product Success", 14(5, pp.6) (1980), 277~292
  6. "R. G.(1993", Winning at New Products
  7. "The Advanced Technology Program:Reform with a Purpose", (february), pp.1~ (2002)
  8. "Keitaidenwa no Riyou-Jittai to Ni-zu no Bunseki" (2005)
  9. "Transformation of Corporate R&D Center in Samsung" (2004)
  10. "A Study of Success and Failure in Product Innovation The Case of the U.S. Electronics Industry IEEE Transactions on Engineering Management", 31 (1984)
  11. "Building competences in the firm Lessons from Japanese and European Optoelectronics" (1995), Macmillan.
  12. "Innovation Management Formed from Crisis Consciousness", (January), pp.10~13 (2000)
  13. "Development and Application of a New Methodology of Evaluating Industrial R&D Projects", 32(1), pp.79~85 (2002)
  14. "How Well did the New Sumitomo Electric Project Ranking Method Predict Performance?", 33(3), pp.343~350 (2003)
  15. "An Analysis of R&D Project Performance from Research to Commercialization", pp.14~17 (2005)
  16. "Factors for Success in Industrial Innovations" (1972)
  17. "Unlocking Our Future:Toward A New National Science Policy", 105-b(september), pp.40~ (1998)
  18. "3,000 Raw Ideas = 1 Commercial Success", (May-June), pp.16~27 (1997)
  19. "R&D News Kansai", (382) (1999)
  20. "B. C.(1980", Managing Technological Innovation
  21. "A Model of New Product Development", 36, pp.867~883 (1990)
  22. "Cabinet office, Government of Japan: http:", jp, pp.sna, qe011-68[DOI]
  23. "Cabinet office, Government of Japan, http:", jp, pp.sna, qe053-2[DOI]
  24. "Foundation for C&C Promotion, http:", press, pp.ja, 9809[DOI]
  25. "Ministry of Land,, Infrastructure and Transport, http:", road[DOI]
  26. "Sharp, http:", corporate, pp.info, history[DOI]

관련 논문AI추천

Empirical Evidence of Inter-Industry R&D Spillover in JapanYasuoNakanishi경제연구소 · Journal of Economic Research (JER)2002 · 제7권 제1호Unpacking Innovation Failure: A Meta-Analysis of Empirical Studies on Firms’ Innovation Challenges김민서아시아기술혁신학회 · Asian Journal of Innovation and Policy2024 · 제13권 제3호Effects of Business and Technology Diversification on Performance: Evidence from Japanese Electronic Equipment Industry송정현동북아시아문화학회 · 동북아 문화연구2016 · 제1권 제47호Organizational Behavior of Established Firms to a Disruptive Innovation: The Case of NEC’s Behavior in the Japanese Laptop Computer IndustryJong-Hyun Wi기술경영경제학회 · 기술혁신연구2006 · 제14권 제2호Determinants and Outcomes of Radical Product Innovations by Korean Firms문병준한국마케팅과학회 · Journal of Global Scholars of Marketing Science(마케팅과학연구)2006 · 제16권 제4호Innovative Advanced Technology through University-Industry Collaboration: Role of Venture Capitals, Entrepreneurs and Process Management in JapanShintaro Sengoku, Shuto Miyashita, Yoji Nakajima아시아기술혁신학회 · Asian Journal of Innovation and Policy2018 · 제7권 제3호

이 간행물의 다른 논문 (8건)

Importance of Clusters in Industry Development: A Case of Singapore’s Petrochemical IndustryJayarethanam Pillaipp. 1-27Organizational Behavior of Established Firms to a Disruptive Innovation: The Case of NEC’s Behavior in the Japanese Laptop Computer IndustryJong-Hyun Wipp. 29-48China’s National Innovation System Reform and Growing Science Industry LinkageKazuyuki Motohashipp. 49-65The Potential to Upgrade the Thai Innovation System by University-industry LinkagesDaniel Schillerpp. 67-91Analysis of the Open Source Software Sector in ChinaKrzysztof Klincewicz, Qiong Wu, Kumiko Miyazakipp. 117-141
원문 보기