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MICE기업지원 및 육성을 위한 탐색적 고찰

An Exploratory Study on Supporting and Fostering for MICE Enterprise

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초록

The purpose of this study was to consider exploratory on supporting and fostering for MICE enterprise according to prescribe definition and scope of MICE company support. In addition, through the case studies on domestic and overseas MICE corporate support policies, the aim was to establish a support system for MICE companies to adapt to the global environment in accordance with the spread of the Fourth Industrial Revolution. The results of this study are summarized as follows. First, it is necessary to expand the scope of support for MICE companies to foster fourth industrial MICE companies. Second, support policies by size and growth stage of MICE companies are needed. Third, there is a need to divide and provide various detailed areas in MICE company support field. Fourth, support satisfaction should be raised by training specialized MICE consultants. Fifth, it is necessary to secure competitiveness through objectivity and follow-up management of MICE companies. Sixth, the MICE ecosystem needs to be created. This will provide an objective basis for MICE company support and help future policy directions.

Abstract

The purpose of this study was to consider exploratory on supporting and fostering for MICE enterprise according to prescribe definition and scope of MICE company support. In addition, through the case studies on domestic and overseas MICE corporate support policies, the aim was to establish a support system for MICE companies to adapt to the global environment in accordance with the spread of the Fourth Industrial Revolution. The results of this study are summarized as follows. First, it is necessary to expand the scope of support for MICE companies to foster fourth industrial MICE companies. Second, support policies by size and growth stage of MICE companies are needed. Third, there is a need to divide and provide various detailed areas in MICE company support field. Fourth, support satisfaction should be raised by training specialized MICE consultants. Fifth, it is necessary to secure competitiveness through objectivity and follow-up management of MICE companies. Sixth, the MICE ecosystem needs to be created. This will provide an objective basis for MICE company support and help future policy directions.

참고문헌 (36)

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