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Developing Big Data Usage Index Using AHP: Application of Major Industries

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초록

Though Big Data, the core technology of the 4th industrial revolution, has recently beengaining attention, only a limited number of firms are used Big Data in their management. In this study,we aimed to identify the factors activating the introduction of Big Data and the relative importanceamong the factors. In order to identify the factors, market researchers and policy makers developedcandidate factors after reviewing related works. The verification of the factors was conducted by expertsin Big Data industry. The questionnaires were developed using the AHP technique of Saaty. Finally,the questionnaires were answered to derive the weighted values by 10 experts who verified the factors. As a result, Top Management Support was the most important factor, while Organizational Capacityis the least one. In conclusion, Big Data policy makers should encourage the cumulation of Big Dataknowledge with industry leaders.

Abstract

Though Big Data, the core technology of the 4th industrial revolution, has recently beengaining attention, only a limited number of firms are used Big Data in their management. In this study,we aimed to identify the factors activating the introduction of Big Data and the relative importanceamong the factors. In order to identify the factors, market researchers and policy makers developedcandidate factors after reviewing related works. The verification of the factors was conducted by expertsin Big Data industry. The questionnaires were developed using the AHP technique of Saaty. Finally,the questionnaires were answered to derive the weighted values by 10 experts who verified the factors. As a result, Top Management Support was the most important factor, while Organizational Capacityis the least one. In conclusion, Big Data policy makers should encourage the cumulation of Big Dataknowledge with industry leaders.

참고문헌 (34)

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