국내외 캐시미어 니트 의류 산업의 현황

Abstract

Cashmere is a lightweight, warm, and preferred material because of its comfortable, soft touch. Currently, the cashmere knitwear market is expanding not only to most fashion companies, but also to home shopping, internet shopping malls, department stores, and global SPA due to its luxurious feeling. In this study, after looking at the cashmere brands in China, Mongolia and Italy, we will present the current status of the cashmere brands in Korea and future developments. Through this research, it aims to provide basic materials to consumers' desire for high-end materials and to help local cashmere clothing brands develop a variety of cashmere fashion products that consumers want. In this paper, the following research questions were established: First, I would like to look at the general consideration of the materials of cashmere and the advantages and disadvantages of cashmere. Second, I would like to explore the cashmere knit clothing industry in China and Mongolia, which is a major producer of the cashmere knit industry. Third, I would like to take a look at the case of the Italian cashmere brand, which has a huge impact on the cashmere industry with its expensive cashmere design products. Fourth, I would like to find out the current state of the domestic cashmere knit industry, which is pioneering a new market. In doing so, we will provide basic data on how to develop the cashmere knit industry.