김유정, 문화콘텐츠로의 확장

Abstract

The cultural environment these days is evolving and developing to connect the emotional value which is represented by fun and pleasure to each field and based on that another field is connected again and influence each other very deeply. The attitude of the people accepting and appreciating the cultural art also showing more active and aggressive tendency that they are not satisfied to be the former passive consumer anymore but want to be the subject themselves and be on the same level as the producer. Despite of these drift of times and what it should be it is still quite uncomfortable to discuss literature in the concept of cultural business. It is true that in actuality the industrialization of culture in the field of literature is relatively underdeveloped compare to other genre of art. The reason is because that there are ingrained tradition and perception to esteem the classic literature's value and respect. And on the other hand, it comes also from the lack of efforts to industrialize literature. But like all the other fields in Cultural art the industrialization of literature can not be avoided. At least, set aside the the classic meaning of the link between creating the work and distributing it is an inevitable reality to utilize and re-process and translate the literature in a way that readers(consumers) want. Moreover, the character of literature being the core and playing the role of original resource of cultural art with a new perception and approach to literature for the development of cultural industry overall, and the variation of literature as the original resource can be a foundation to get some important power in cultural industry. Therefore in this article with the groundwork of basic discussion of the cultural industrious level so far, we looked over the characteristic in cultural contents of Kim Yu Jung and his works and how Kim Yu Jung as the original resource can change and evolve. And we also examined if it can be the cultural power to satisfy the expectations of readers and cultural consumer. And to check the point of universality which is common throughout time and space the characteristics of the cultual contents of Kim Yu Jung's novel provinciality and localism. And on this foundation we will find out the way how Kim Yu Jung's novel can be extended from a literary contens to a cultural contens.