The differential effectiveness of scarcity message type on impulse buying: a cross-cultural study

키워드

참고문헌 (40)

1. Praveen Aggarwal, "Scarcity Messages", Journal of Advertising, 40(3), pp.19~30 (2011), Informa UK Limited[DOI]
2. Rohini Ahluwalia, "Consumer Response to Negative Publicity: The Moderating Role of Commitment", Journal of Marketing Research, 37(2), pp.203~214 (2000), American Marketing Association (AMA)[DOI]
3. Lauren G. Block, "When to Accentuate the Negative: The Effects of Perceived Efficacy and Message Framing on Intentions to Perform a Health-Related Behavior", Journal of Marketing Research, 32(2), pp.192~ (1995), JSTOR[DOI]
4. Bond, M. H., "The handbook of Chinese psychology", pp.208~226 (1996), Oxford University Press
5. Anita M. Bozzolo, "Unavailability Effects on Message Processing: A Theoretical Analysis an Empirical Test", Basic and Applied Social Psychology, 13(1), pp.93~101 (1992), Informa UK Limited[DOI]
6. Philip Broemer, "Ease of imagination moderates reactions to differently framed health messages", European Journal of Social Psychology, 34(2), pp.103~119 (2004), Wiley-Blackwell[DOI]
7. Laura M. Buchholz, "The Role of Consumer Involvement in Determining Cognitive Response to Broadcast Advertising", Journal of Advertising, 20(1), pp.4~17 (1991), Informa UK Limited[DOI]
8. "Statistical reports: The 31th survey report" (2013)[URL]
9. Incheol Choi, "Causal attribution across cultures: Variation and universality.", Psychological Bulletin, 125(1), pp.47~63 (1999), American Psychological Association (APA)[DOI]
10. Choi, Y. K., "The effectiveness of comparative advertising in Korea and the United States", Journal of Advertising, 33, pp.75~87 (2004)
11. Cialdini, R. B., "Influence: Science and practice" (2008), Pearson Education
12. Yoav Ganzach, "Message framing and buying behavior: A field experiment", Journal of Business Research, 32(1), pp.11~17 (1995), Elsevier BV[DOI]
13. Ronald E. Goldsmith, "Consumer Innovativeness for Fashion as a Second Order Construct: A Cross-Cultural Study", Journal of Global Fashion Marketing, 1(1), pp.51~60 (2010), 한국마케팅과학회[DOI]
14. JEANNE L. HAFSTROM, "Consumer Decision-Making Styles: Comparison Between United States and Korean Young Consumers", Journal of Consumer Affairs, 26(1), pp.146~158 (1992), Wiley-Blackwell[DOI]
15. Hair, Jr, J. F., "Multivariate data analysis" (1998), Prentice-Hall
16. Hatfield, E., "Historical and cross-cultural perspectives on passionate love and sexual desire", Annual Review of Sex Research, 4, pp.67~97 (1993)
17. Hofstede, G., "Culture’s consequences: Comparing values, behaviors, institutions and organizations across nations" (2001), Sage Publications
18. Houghton, D. C., "Please, let’s get an answer-any answer: Need for consumer cognitive closure", Psychology and Marketing, 17, pp.911~934 (2000)[DOI]
19. Daniel J. Howard, "Reference price and scarcity appeals and the use of multiple influence strategies in retail newspaper advertising", Social Influence, 2(1), pp.18~28 (2007), Informa UK Limited[DOI]
20. Jae Min Jung, "Cross-national differences in proneness to scarcity effects: The moderating roles of familiarity, uncertainty avoidance, and need for cognitive closure", Psychology and Marketing, 21(9), pp.739~753 (2004), Wiley-Blackwell[DOI]
21. Ankica Kosic, "The Social Cognition of Immigrants' Acculturation: Effects of the Need for Closure and the Reference Group at Entry.", Journal of Personality and Social Psychology, 86(6), pp.796~813 (2004), American Psychological Association (APA)[DOI]
22. Arie W. Kruglanski, "Motivated closing of the mind: "Seizing" and "freezing."", Psychological Review, 103(2), pp.263~283 (1996), American Psychological Association (APA)[DOI]
23. Arie W. Kruglanski, "Motivated resistance and openness to persuasion in the presence or absence of prior information.", Journal of Personality and Social Psychology, 65(5), pp.861~876 (1993), American Psychological Association (APA)[DOI]
24. Chelsey Latter, "The Roles of Consumers Need for Uniqueness and Status Consumption in Haute Couture Luxury Brands", Journal of Global Fashion Marketing, 1(4), pp.206~214 (2010), 한국마케팅과학회[DOI]
25. Irwin P. Levin, "How Consumers are Affected by the Framing of Attribute Information Before and After Consuming the Product", Journal of Consumer Research, 15(3), pp.374~ (1988), Oxford University Press (OUP)[DOI]
26. Durairaj Maheswaran, "The Influence of Message Framing and Issue Involvement", Journal of Marketing Research, 27(3), pp.361~ (1990), JSTOR[DOI]
27. Miracle, G., "New directions in international advertising research – advances in international marketing", pp.9~23 (2002), American Marketing Association
28. Richard E. Nisbett, "Culture and systems of thought: Holistic versus analytic cognition.", Psychological Review, 108(2), pp.291~310 (2001), American Psychological Association (APA)[DOI]
29. Norenzayan, A., "Cultural divides", pp.239~272 (1999), Russell Sage Foundation
30. Kaiping Peng, "Culture, dialectics, and reasoning about contradiction.", American Psychologist, 54(9), pp.741~754 (1999), American Psychological Association (APA)[DOI]
31. Barbara K. Rimer, "Advancing Tailored Health Communication: A Persuasion and Message Effects Perspective", Journal of Communication, 56(s1), pp.S184~S201 (2006), Wiley-Blackwell[DOI]
32. Dennis W. Rook, "Normative Influences on Impulsive Buying Behavior", Journal of Consumer Research, 22(3), pp.305~ (1995), Oxford University Press (OUP)[DOI]
33. Baba Shiv, "Does Elaboration Increase or Decrease the Effectiveness of Negatively versus Positively Framed Messages?", Journal of Consumer Research, 31(1), pp.199~208 (2004), Oxford University Press (OUP)[DOI]
34. THEODORE M. SINGELIS, "Culture, Self, and Collectivist Communication Linking Culture to Individual Behavior", Human Communication Research, 21(3), pp.354~389 (1995), Wiley-Blackwell[DOI]
35. Nancy Stanforth, "Luxury Perceptions: A Comparison of Korean and American Consumers", Journal of Global Fashion Marketing, 2(2), pp.95~103 (2011), 한국마케팅과학회[DOI]
36. Rajneesh Suri, "The effects of perceived scarcity on consumers’ processing of price information", Journal of the Academy of Marketing Science, 35(1), pp.89~100 (2007), Springer Nature[DOI]
37. Sanjeev Swami, "Diffusion of products with limited supply and known expiration date", Marketing Letters, 14(1), pp.33~46 (2003), Springer Nature[DOI]
38. Tversky, A., "The framing of decisions and the psychology of choice", Science, New Series, 211, pp.453~458 (1981)
39. Donna M. Webster, "On Leaping to Conclusions When Feeling Tired: Mental Fatigue Effects on Impressional Primacy", Journal of Experimental Social Psychology, 32(2), pp.181~195 (1996), Elsevier BV[DOI]
40. Xu, X., "Asian values revisited: In the context of intercultural news communication", Media Asia, 25, pp.37~41 (1998)

관련 논문AI추천