Journal of Global Scholars of Marketing Science(마케팅과학연구)KCI 등재
全球营销科学学报
- 권호
- 90
- 논문
- 671
- 조회
- 437
25권 2호
2015.03 발행 · 논문 6편- 1Enhancing the experience of needs satisfaction through service engagement: a case of commercial fitness centers in Malaysia조회 1
Derek Ong Lai Teik·pp. 109–121
- 2How do customers’ SNS participation activities impact on customer equity drivers and customer loyalty? Focus on the SNS services of a global SPA brand조회 1
고은주, Heeju Chae, Jinghe Han·pp. 122–141
- 3조회 1
- 4Exteriorscape: physical surroundings of a service outlet in a shopping mall조회 2
최선미, Hyunjung Koo, Shinyoung Kim·pp. 153–166
- 5조회 1
- 6Measures of perceived sustainability조회 2
김경훈, 이기훈, 김주란, Charles R, Taylor·pp. 182–193