Visual Expression of National Cultural Identity : A Comparative Study of Chinese and South Korean Sports Event Poster Designs
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This study analyzes and compares the distinctive features and nuances in Olympic poster designs from China and South Korea since the late 20th century. It explores visual representations, cultural implications, and communication strategies within their socio-historical contexts. The research reveals how both nations uniquely blend traditional elements with modern design to express national spirit and cultural identity, impacting public perception and emotions. Additionally, it discusses the socio-political drivers behind these designs and anticipates future trends. This analysis provides fresh insights into the unique value of Chinese and Korean poster designs and their role in cross-cultural communication.
Abstract
This study analyzes and compares the distinctive features and nuances in Olympic poster designs from China and South Korea since the late 20th century. It explores visual representations, cultural implications, and communication strategies within their socio-historical contexts. The research reveals how both nations uniquely blend traditional elements with modern design to express national spirit and cultural identity, impacting public perception and emotions. Additionally, it discusses the socio-political drivers behind these designs and anticipates future trends. This analysis provides fresh insights into the unique value of Chinese and Korean poster designs and their role in cross-cultural communication.
참고문헌 (29)
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