중년남성의 젊음추구 및 외모관심이 미용성형에 미치는 영향

Abstract

Under current social and cultural trends in which appearance becomes more important, this study attempted to investigate the effects of the pursuit of youth and appearance interest on cosmetic surgery among middle-aged men with a goal of analyzing differences in diverse cosmetic surgery experiences after dividing them into two groups: a youth-pursuit group and an appearance-interest group. The results found the following: First, in terms of middle-aged men’s cosmetic surgery practices, ‘semi-permanent makeup’ was the highest, followed by ‘removal of freckles and pigment spots’, ‘double eyelid surgery’, ‘dermal filler and Botox’, ‘wrinkle removal’, ‘nose surgery’, ‘lipofilling’, ‘hair transplant’, ‘liposuction’ and ‘facial bone contouring’. Second, the pursuit of youth was classified into social psychological and physical factors while appearance interest was divided into four categories: interest in trend orientation & imitation of others, interest in cosmetic surgery, interest in personal appearance, and interest in professional training. In addition, it was confirmed that the pursuit of youth has a positive influence on appearance interest with statistical significance. Third, according to analysis of differences in cosmetic surgery practices by the degree of the pursuit of youth, such cosmetic surgery experiences (nose surgery, dermal filler & Botox, facial bone contouring, lipofilling, etc.) were higher in the group in high pursuit of youth. Fourth, in terms of differences in cosmetic surgery practices by the degree of appearance interest, such cosmetic surgery experiences (nose surgery, dermal filler & Botox, facial bone contouring, lipofilling, orthodontic treatment & implant, hair transplant, semi-permanent makeup, removal of freckles and pigment spots, laser epilation, high-frequency therapy, etc.) were higher in the group with high interest in appearance.