A Study on the Characteristics of Tourism Flow of Independent Tourists from China to South Korea Based on Tourists’ Digital Footprint
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초록
This study takes Chinese independent tourists to South Korea as the research object, mines the data of tourists’ digital footprints from online travel notes, and analyzes the characteristics of the tourism flow of Chinese independent tourists to South Korea by using the method of quantitative statistics and social network analysis(SNA). The results show that Seoul, Jeju Island, Busan and Daegu are the important tourist destinations for Chinese independent tourists entering South Korea. In addition, Qingdao, Tianjin, Shenyang, Hong Kong, Foshan and Macao are crucial hubs for Chinese independent tourists to visit South Korea. In future studies, the number of sample data should be increased. The time span of data collection should be extended for studying the annual variation characteristics of tourism flow and the trend of tourism hot spots.
Abstract
This study takes Chinese independent tourists to South Korea as the research object, mines the data of tourists’ digital footprints from online travel notes, and analyzes the characteristics of the tourism flow of Chinese independent tourists to South Korea by using the method of quantitative statistics and social network analysis(SNA). The results show that Seoul, Jeju Island, Busan and Daegu are the important tourist destinations for Chinese independent tourists entering South Korea. In addition, Qingdao, Tianjin, Shenyang, Hong Kong, Foshan and Macao are crucial hubs for Chinese independent tourists to visit South Korea. In future studies, the number of sample data should be increased. The time span of data collection should be extended for studying the annual variation characteristics of tourism flow and the trend of tourism hot spots.
참고문헌 (17)
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