논문KCI 등재
서비스고객참여의 선행요인과 고객만족에 미치는 영향
Customer Participation in Service Encounters: Antecedents and Satisfaction Consequence
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참고문헌
키워드
주제분류경영학
참고문헌 (50)
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- "Customer Participation in Service Encounters"
- "This paper attempted to understand the conceptual nature of customer participation behaviors at service encounters and to examine empirically the antecedents and consequences of the participation behaviors. This study suggested three factors as antecedents of customer participation which include personal values . Also along with the outcome quality of service the participation behavior was proposed to take effect on customers' overall satisfa"
- "An empirical analysis was done with data from customers that experienced oriental-medical clinic services in the last six months. A confirmatory factor analysis indicated that there exist three distinctive input dimensions underlying the participation behaviors. The empirical result showed satisfactory data-fit of proposed model and also supported four of the five research hypotheses. It was found that customer's external value"
- "An empirical analysis was done with data from customers that experienced oriental-medical clinic services in the last six months. A confirmatory factor analysis indicated that there exist three distinctive input dimensions underlying the participation behaviors. The empirical result showed satisfactory data-fit of proposed model and also supported four of the five research hypotheses. It was found that customer's external value"
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소비자 관점에서 소비자 참여가 서비스 품질 및 만족에 미치는 영향박종희, 최우리한국소비문화학회 · 소비문화연구2007 · 제10권 제4호The effect of customer participation in service industry on encounter satisfaction by the development of relationship안진우, Taeseok Rho한국마케팅과학회 · Journal of Global Scholars of Marketing Science(마케팅과학연구)2021 · 제31권 제1호고객지향적인 서비스운영활동이 고객만족에 미치는 영향에 관한 연구김계수한국품질경영학회 · 품질경영학회지2001 · 제29권 제2호서비스 접점에서의 구매요인에 관한 연구김승환, 이경환한국상품학회 · 상품학연구2004 · 제31호회원제 서비스고객의 공정성 지각과 관계몰입이 고객의 자발적 행위에 미치는 영향윤만희, 주철수한국산업경영학회 · 경영연구2002 · 제17권 제4호고객가치가 고객만족과 재구매의도에 미치는 영향김상현, 오상현한국산업경영학회 · 경영연구2002 · 제17권 제1호
