라이프스타일 호텔 방문객들의 디자인 관련 인식이 예약의도와 지불의사금액에 미치는 영향

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참고문헌 (47)

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4. 여가은, "5성급 호텔 객실상품의 SNS 마케팅이 브랜드 태도와 구매의도에 미치는 영향", 호텔리조트연구, 20(1), pp.23~40 (2021), 한국호텔리조트학회
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6. 이병철, "OTA 리뷰를 활용한 호텔서비스품질 요인도출 - LDA토픽모델링 -", 호텔리조트연구, 19(4), pp.41~58 (2020), 한국호텔리조트학회
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