혁신적 제품의 창의성 수준과 체계적 아이디어 발상법에 관한 연구
A Study on The Level of Creativity of Innovative Products and Systematic Inventive Thinking
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본 연구에서는 혁신성을 인정받은 제품의 창의성 수준을 평가하고, 평가된 제품에 적용된 사고도구를 분석하여 창의성 수준과 적용된 사고도구와의 관계를 조사하였다. 평가 및 분석방법은 세계적으로 혁신적 제품이라고 평가받는 222개 제품을 대상으로 ICA평가를 통하여 창의성 수준을 평가하였다. 그리고 SIT, BCC 11가지 사고도구들을 통하여 창의성 요소들에 적용된 창의적 사고도구들을 분석하였다. 그 결과 혁신적 제품들은 독창성과 실용성 요소를 기준으로 창의적, 독창적, 실용적 그리고 재개발 제품들로 분류되었다. 그리고 혁신적 제품들에 적용된 창의적 사고도구들이 도출되었으며 사고도구 각각의 창의성 수준이 나타났다. 이러한 결과들을 토대로 기업들이 신제품 개발과정에서 제품의 창의성을 높일 수 있는 효율적인 방안을 제시하였다.
Abstract
In this study, the creativity level of products recognized for innovativeness was evaluated, and the thinking tools applied to the evaluated products were analyzed to investigate the relationship between the creativity level and the applied thinking tools. As for the evaluation and analysis method, the creativity level was evaluated through the ICA evaluation for 222 products evaluated as global innovative products. And creative thinking tools applied to creativity factors were analyzed through 11 thinking tools of SIT and BCC. As a result, innovative products were classified into creative, original, practical, and redeveloped products according to originality and practicality factors. In addition, creative thinking tools applied to innovative products were derived, and the level of creativity of each thinking tool was revealed. Based on these results, an effective process was proposed for companies to enhance product creativity in the process of developing new products.
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