문화거버넌스 형성을 위한 국제영화제의 운영 방안에 관한 연구: 부산국제영화제와 부천국제판타스틱영화제를 중심으로

Abstract

As international film festivals are the most popular type of all culture and art festivals and exerts positive effects on the host region’s tourism industry, the country provides active supports for film festivals. Lately, however, the size of support for international film festivals varies each year with the policies of the national and local governments of Korea, film festivals experience much difficulty in their operation. In order for international film festivals in Korea to be competitive as the country’s major cultural products, it is imperative that local governments, organizing committees, and civic organizations work together. Nevertheless, the problem with the operation of the international film festivals in Korea is that the relationship among the agents’ roles fails to form cultural governance. Therefore, this study has selected Busan International Film Festival and Bucheon International Fantastic Film Festival as the country’s two leading international festivals and thereby explored a plan for cooperation between public and private sectors with a view to forming cultural governance. Looking ahead, in order for the international festivals of Korea to form cultural governance, it is crucial to forge cooperation among culture market (artists, artist groups, cultural enterprises), organizing committees, citizens (audience and ordinary people), local governments and municipalities. Since all parties are partners in mutual relationships, trust and cooperation must be presupposed. Therefore, forming a horizontal relationship between the public and private sectors should serve as the driving power for successful implementation of international film festivals and therefore can create desirable cultural governance. The study has academic significance, in that it has presented working-level guidelines for film festivals and created cornerstones for the studies related to film festivals by surveying the major participants of the country’s international film festivals and describing their roles in creating cultural governance.