영화상품 산업의 공정거래 환경 조성의 고용효과 분석

Abstract

In this study, the effect of creating a fair trading environment in the film content industry on employment was analyzed using the Panel-VAR model, and policy suggestions were derived from this. The data used for the empirical analysis used variables such as the number of employees and the region of the film industry presented by the employment insurance DB. In addition, financial information such as sales, assets, and capital of Korean Enterprise Data (KED) was used together. The empirical analysis period was from 2013 to 2017, and the panel VAR model was used as the analysis method. Empirical analysis estimates show that a 1% increase in sales causes the number of employees to rise 0.03% initially, then 0.2% a year later, the largest increase, and then decrease further. Based on the results of these empirical analyzes, as a result of analyzing the employment effect according to the scenario of creating a fair trading environment in the film industry, if a fair trading environment is created in the film content market, the number of film productions will increase and sales will increase. It was found that the number of employees in the industry has increased by about 400. It was also analyzed that creating a fair trade environment at the planning and development stage of the film industry has the greatest impact on employment. As a result of the empirical analysis of this research, the introduction of standard contracts has been expanded in the film industry, the appropriateness of profit sharing through joint production of investment and production companies, and the creation of a fair trading environment for production companies, partner companies, and the digital online market. Suggests that it has been able to have a positive impact on the development and employment of the industry.