사이버 취향 공동체의 창조적 실천과 사회적 한계
Creative Practices of Cyber Community of Taste and Social Constraints
0
조회
0
다운로드
8
인용
0
참고문헌
키워드
초록
By exploring the characteristics of practices within cyber community of taste, this paper aims to contribute to understanding cyber culture. Previous studies have shown that the Internet and digital technologies have shifted the dynamics of social relations and popular art. Broadly, this project within these studies and examines this shift. Specifically, it traces how cyber space allows voluntary contacts between musicians (producers of art) and consumers, contacts previously mediated by an established art market composed of professionals. Within these encounters, the binary relationship of producer/consumer dissolves through the process of converting music into digitalized forms that can be stored and circulated. As such, they all become actors of investment, advertisement and critique. These practices are characteristic of utilizing each actor’s reciprocal ability. The significant of these experimental and creative practices is that they occur through coincidental online encounters between strangers who share similar tastes and dispositions. Within this space of sharing particular tastes emerges a trust that motivates acts of offering one’s ability and efforts without financial reward. Nevertheless, these practices and efforts of creative sharing are sometimes faced with social and legal constraints of the offline world. This paper, thus, argues for a reconsideration of previous claims that render online spaces as operating with its own unique system of relations that is distinguishable from the offline world. Online relations that go beyond the limits of relations of the real world are not relations of virtual reality that exist solely within the cyber space. Rather, cyber communities are spaces of personal reference groups as well as mediating sites of contestation and negotiation for offline power struggles.
Abstract
By exploring the characteristics of practices within cyber community of taste, this paper aims to contribute to understanding cyber culture. Previous studies have shown that the Internet and digital technologies have shifted the dynamics of social relations and popular art. Broadly, this project within these studies and examines this shift. Specifically, it traces how cyber space allows voluntary contacts between musicians (producers of art) and consumers, contacts previously mediated by an established art market composed of professionals. Within these encounters, the binary relationship of producer/consumer dissolves through the process of converting music into digitalized forms that can be stored and circulated. As such, they all become actors of investment, advertisement and critique. These practices are characteristic of utilizing each actor’s reciprocal ability. The significant of these experimental and creative practices is that they occur through coincidental online encounters between strangers who share similar tastes and dispositions. Within this space of sharing particular tastes emerges a trust that motivates acts of offering one’s ability and efforts without financial reward. Nevertheless, these practices and efforts of creative sharing are sometimes faced with social and legal constraints of the offline world. This paper, thus, argues for a reconsideration of previous claims that render online spaces as operating with its own unique system of relations that is distinguishable from the offline world. Online relations that go beyond the limits of relations of the real world are not relations of virtual reality that exist solely within the cyber space. Rather, cyber communities are spaces of personal reference groups as well as mediating sites of contestation and negotiation for offline power struggles.
참고문헌 (39)
- 김도현, "가상'공동체'인가 '가상'공동체인가", 창작과 비평, 107(봄) (2000)
- 신현준, "글로벌 로컬 한국의 음악 산업" (2002), 한나래
- 이길호, "우리는 디씨 - 디시, 잉여 그리고 사이버스페이스의 인류학" (2012), 이매진
- 조일동, "취향의 공동체로서의 한국 인디음악인의 사회화과정 -한 인디 기타리스트의 생애사를 중심으로-", 청소년문화포럼, (15), pp.135~171 (2007), (사)한국청소년문화연구소
- 조일동, "인터넷 취향 커뮤니티의 ‘참여적 공연(participatory concert)’만들기", 한국문화인류학, 44(2), pp.273~312 (2011), 한국문화인류학회
- 조일동, "사이버 공동체의 사회적 실천 : 한 인터넷 음악 동호회의 호혜적 교환과 놀이의 사회극", 박사, 문화인류학과 사회문화전공, pp.2013
- 차현희, "뉴미디어를 통한 가상 공동체를 중심으로 일어나는 신세대들의 집단행동", 정보디자인학 연구, 10, pp.206~216 (2007)
- Appadurai, Arjun, "고삐풀린 현대성" (2004), 현실문화연구
- 한나 아렌트, "인간의 조건" (1996), 한길사
- Baym, Nancy K., "The new shape of online community: The example of Swedish independent music fandom", First Monday, 12(8) (2007)
- Benedikt, Michael, "Cyberspace: Some Proposals, In Cyberspace: First Steps" (1991), MIT Press
- Boellstorff, Tom, "Coming Of Age In Second Life: An Anthropolgist Explores the Virtually Human" (2008), Prinston University Press
- Bourdieu, Pierre, "예술의 규칙 - 문학 장의 기원과 구조" (1999), 동문선
- 김웅권, "앙드레 말로의 문학 세계 : 동·서 정신의 대화" (2005), 동문선
- Burnett, Robert, "Music production in time of monopoly: The example of Sweden", Popular Music & Society, 29(5) (2006)
- 김묵한, "네트워크 사회의 도래" (2003), 한울
- Cooley, Timothy J., "Virtual Fieldwork: Three Case Studies, In Shadows in the Field" (2008), Oxford University Press
- Creeber, Glen, "디지털을 읽는 10가지키워드" (2011), 이음
- Donath, J., "가상공동체에서의 정체성과 기만, In 사이버공간과 공동체" (2001), 나남출판
- Fernback, Jan, "Beyond the diluted community concept: a symbolic interactionist perspective on online social relations", New Media & Society, 9(1) (2007)
- Giesler, Markus, "The Anthropology of File Sharing: Consuming Napster As a Gift", Advances in Consumer Research, 30(1) (2003)
- Goldsmith, , Jack, "인터넷 권력 전쟁" (2006), 뉴런
- Huizinga, Johan, "호모 루덴스 - 놀이하는 인간" (2010), 연암서가
- Jenkins, Henry, "컨버전스 컬처" (2008), 비즈앤비즈
- Katz, Mark, "소리를 잡아라" (2006), 마티
- Lee, Jung-yup, "Contesting the digital economy and culture: digital technologies and the transformation of popular music in Korea", Inter-Asia Cultural Studies, 10(4) (2009)
- Miller, Kiri, "Playing Along: Digital Games, YouTube, and Virtual Performance" (2012), Oxford University Press
- Palfre, John, "그들이 위험하다" (2010), 웅진 씽크빅
- Rheingold, Howard, "The Virtual Community: Homesteading on the Electronic Frontier" (1993), Addison-Wesley
- Small, Christopher, "뮤지킹: 음악하기" (2004), 효형출판
- Smith, Marc A., "사이버공간의 공동체, In 사이버공간과 공동체" (2001), 나남출판
- Stoll, Clifford, "허풍떠는 인터넷", pp.1~334 (1996), 세종서적
- Theberge, Paul, "The Network Studio: Historical and Technological Paths to a New Ideal in Music Making", Social Studies of Science, 34(5) (2004)
- Turkle, Sherry, "스크린 위의 삶" (2003), 민음사
- Wellman, Barry, "Physical place and cyberplace: The rise of networked individualism", International Journal of Urban and Regional Research, 25(2) (2001)
- Whittle, David B, "Cyberspace: The Human Dimension" (1997), W. H. Freeman and Company
- "음악취향Y"[URL]
- "통계청"[URL]
- "향뮤직"[URL]