中․韩․日广播电视行业国际竞争力的比较分析--以波特钻石模型为中心

Abstract

In this paper, we take Broadcast Content Industry as an object of study, based on Porter's diamond model and the different characteristics of the Broadcast Content Industry in China, South Korea and Japan, established an in international competitiveness measure system to do a useful exploration for the development of Broadcast Content Industry in these three countries. Compare to South Korea and Japan, China still has a certain gap with South Korea and Japan in Factor Conditions, Demand Conditions and Related and Supporting Industries. In the future to increase the support of the Broadcast Content Industry, establish market liquidity management system, integrated computing network to improve circulation environment is necessary. Increase efforts to train excellent human resources and technical resources, encourage co-production and investment portfolio, improve the financial support is also required. The overall development of these four conditions of South Korea and Japan is more balanced than China. Korea is just slightly week on Firm strategy / structure / rivalry and Japan is slightly week on the Demand. In the future, Korea and Japan through international cooperation with China to expand the size of the market; through combining their positive technical staff and excellent hardware of China to reduce costs and improve efficiency. And the same time could avoid the wasteful duplication of resources, enhance the level of resource endowment development, thereby making the three the countries have a good development.