Trend in and Strategic Implementation Plan for the International Development COOPERATION through SPORTS
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In the present day, the significance of sports has been emphasized as an effective mediator for the international development cooperation such as by being used for economic and social development of developing countries. The United Nations has designated 2005 as a year for sports and athletics and has also adopted a resolution such that sports are an important means of promoting health, education, development and peace, while stressing such a positive role for economic development and social development. In this vein, advanced contributors such as Australia and Canada are participating in the international development cooperation utilizing sports, while international sports organizations including the International Olympic Committee (IOC) as well as sports organizations such as organizations for each event are participating in international development and carrying out activities through sports. As such, even as the significance of sports is stressed for the international development, related studies are conducted such as the international development and cooperation through sports and sports ODA, yet the studies conducted with sports as an effective tool of the international development cooperation intended for strategic plan and system development have been minimal. Accordingly, in this study, the concept and significance of international development cooperation through sports are examined, and recent trends and cases of international development cooperation through sports are analyzed to present strategic alternatives for related projects. Strategic implementation plans for international development cooperation through sports include, first, the establishment of global governance among the related organizations, second, the participation of companies to secure stable financial resources, and, third, the utilization of sports stars to help publicize related programs, respectively.
Abstract
In the present day, the significance of sports has been emphasized as an effective mediator for the international development cooperation such as by being used for economic and social development of developing countries. The United Nations has designated 2005 as a year for sports and athletics and has also adopted a resolution such that sports are an important means of promoting health, education, development and peace, while stressing such a positive role for economic development and social development. In this vein, advanced contributors such as Australia and Canada are participating in the international development cooperation utilizing sports, while international sports organizations including the International Olympic Committee (IOC) as well as sports organizations such as organizations for each event are participating in international development and carrying out activities through sports. As such, even as the significance of sports is stressed for the international development, related studies are conducted such as the international development and cooperation through sports and sports ODA, yet the studies conducted with sports as an effective tool of the international development cooperation intended for strategic plan and system development have been minimal. Accordingly, in this study, the concept and significance of international development cooperation through sports are examined, and recent trends and cases of international development cooperation through sports are analyzed to present strategic alternatives for related projects. Strategic implementation plans for international development cooperation through sports include, first, the establishment of global governance among the related organizations, second, the participation of companies to secure stable financial resources, and, third, the utilization of sports stars to help publicize related programs, respectively.
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