메타버스 전시 기반 거울세계와 가상세계의 비교 분석 - 대표사례의 공간 특성별 특성 비교를 중심으로 -

Abstract

(Background and Purpose) The market size of online exhibitions is growing. During the COVID-19 Pandemic, the metaverse space showed growth in the exhibition market thanks to the advantages of overcoming cost and physical limitations. Even after the end of the COVID-19 Pandemic, online exhibitions are showing steady growth, and exhibition content is steadily increasing on the Metaverse platform. The metaverse exhibition space has many possibilities compared to the market size and extensibility, but the research on the spatial characteristics suitable for the metaverse type is insufficient. Therefore, this study aims to provide spatial characteristics to build an exhibition space that takes advantage of each metaverse type in the future by classifying the characteristics of the metaverse exhibition space according to the metaverse type. (Method) In the research method, it first defines the theoretical definition of spatial characteristics and their subtypes based on the metaverse exhibition theory. Based on the defined contents, it derives the measures of the exhibition contents selected as representative cases and analyzes the characteristics of the representative space. In the scope of the study, it is limited to the exhibition contents of the metaverse platform that can be accessed in Korea, and each representative case of mirror world and virtual world is selected and analyzed. (Results) This study classified metaverse types into a mirror world and virtual world, and analyzed each representative case with three spatial characteristic measures: formativeness, mobility, and presence. In terms of the formativeness characteristics, the mirror world has physical characteristics such as form, material, and object based on real space, but the virtual space shows a form that ignores the physical basis, which showed the virtuality of formativeness as a different point. In terms of mobility, the mirror world implements the physical mobility of visitors for effective content experience, but the virtual space shows network mobility such as hyper movement due to its high degree of freedom in content experience. In terms of presence characteristics, the mirror world implements real space and functions, allowing visitors feel a presence in reality, but the virtual space allows visitors to feel a virtual presence that cannot be experienced in a real space. (Conclusions) As a result of the analysis, it was possible to derive the differences between the mirror world and the virtual space according to the spatial characteristics of formativeness, mobility, and presence. It is hoped that this study will be able to provide important differences necessary for building a metaverse exhibition space that can be applied in a way appropriate to the spatial characteristics when building an exhibition space in the future.