국내 공공디자인의 혁신성 평가 기준 연구

Abstract

(Background and Purpose) Public design provides sustainable public services and public spaces to realize a happier and better quality of life for all members of society. Public design projects for promotion of public design are solving social problems that have become as complex and diverse as the recently changed way of life of modern people, and a multidimensional approach is required to create a sustainable society. Innovativeness is recognized when a new idea creates new value by being implemented. Innovativeness visualized in public design projects has an impact as a seed that promotes social change. The purpose of this study is to propose criteria for the evaluating innovativeness of public design, raising questions about the lack of conceptual setting for innovativeness in public design and the ambiguity of detailed screening criteria for innovativeness evaluation in excellent public design projects. (method) The study method, first, the concept of innovation and the innovative design at the urban level are examined. Through the understanding of the Korea Public Design Award, domestic public design promotion policies are identified, innovative characteristics of public design are derived, and innovative evaluation criteria (draft) are presented. Next, it analyzes the contents of the 7 winning works of the Korea Public Design Awards, compares the scale of each case, comprehensively interprets them, and finally proposes the innovativeness evaluation criteria of public design. (Results) As a result of the analysis, although there were slight differences in the sub-characteristics of the 7 cases, all three criteria items presented were equally highly evaluated, indicating that the innovativeness evaluation criteria (draft) of public design presented in this study were appropriate. By item, among the sub-characteristics of subjective innovation, the difference between cases was remarkable in the diversity item, followed by openness. This shows that public design should open more opportunities for participation in response to the recent changes of the times and lead social change from an inclusive standpoint that transcends fields, generations, and cultures. In short, the first criterion is ‘Innovativeness of Implementer’ through open opportunities and joint participation, characterized by open up and diversity. The second criterion is ‘Innovativeness of Process’ through cooperation between participants and the establishment of an idea development method, which is characterized by modelization and adjustment. The third criterion is ‘Innovativeness of Result’ through realized results and empathy, characterized by substantiality and influence. (Conclusions) This study sought to establish detailed criteria for evaluating innovativeness that should be paid attention to in public design projects to serve as seeds to promote social change. It is expected to be used as basic data that will be the direction for the performer of the design projects in terms of innovativeness required by society to promote public design.