비즈니스 영역에서 인공지능 기술의 활용과 인공지능 윤리
The Use of Artificial Intelligence Technology in the Business Field and Artificial Intelligence Ethics
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인공지능은 4차 산업혁명 시대의 다양한 원천기술과 융합하여 기술의 융합화, 산업의 융합화를 선도하고 있다. 사물인터넷(IoT)과 웨어러블(wearable)을 통하여 대량의 데이터를 수집하고 클라우드(cloud) 서버에 데이터를 축적, 관리하여 빅데이터를 생성한다. 이들 빅데이터를 기반으로 인공지능을 활용하여 가치를 창출하는 과정이 기술의 융합이다. 인공지능의 발전은 가속화되고 있으며 특히 비즈니스 영역에서 인공지능 기술의 적용가능성도 커지고 있다. 본 연구에서는 비즈니스 영역에서 인공지능 기반의 예측분석모델 적용가능성을 검토하고, 인공지능 적용 비즈니스 영역(요구사항 예측 및 R&D 최적화 영역, 제품 및 서비스 비용절감 및 품질 향상, 제품 및 서비스 홍보 최적화 영역, 개인화된 사용자 경험 제공 영역)을 도출하였다. 또한 인공지능 기술의 부작용을 최소화하고, 인공지능 도입의 실패요인을 줄이기 위해 인공지능 규범의 5개 원칙을 제시하였다.
Abstract
Artificial intelligence is leading the convergence of technologies and industries by converging with various original technologies in the era of the 4th industrial revolution. Technology convergence is a series of processes that collect large amounts of data (Big Data) through the Internet of Things (IoT) and wearable devices, store and manage data in the cloud server, and extract meaningful big data using artificial intelligence. The development of artificial intelligence is accelerating, and the applicability of artificial intelligence technology in the business field is also increasing. In this study, the applicability of artificial intelligence-based predictive analysis models is reviewed in business areas, and artificial intelligence application business areas (requirement forecasting and R&D optimization areas, product and service cost reduction and quality improvement, product and service promotion optimization areas, personalization provided user experience) was derived. In addition, five principles of artificial intelligence ethics were presented to minimize the side effects of artificial intelligence technology and reduce the failure factors of artificial intelligence introduction. Artificial intelligence should be constructed for the public welfare and advantage(profit) of mankind. Artificial intelligence must operate according to the principles of transparency and fairness. Artificial intelligence should not violate the data basic law (rights) or privacy of individuals, interest group and communities. All citizens should have the right to be educated to enjoy mental, emotional and economic prosperity through artificial intelligence. Never endow artificial intelligence with autonomous powers to harm, destroy, or deceive humans.
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