관광객의 회복경험이 관광만족도에 미치는 영향: 산악형 및 해안형 관광지를 중심으로
The Effects of Recovery Experiences on Tourists’ Satisfaction: Focusing on Mountain and Beach Destinations
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여가 및 관광활동 참여는 개개인의 스트레스 해소 및 다양한 신체적·정신적 상태를 완화시켜 주고 있을 뿐만 아니라 삶의 만족도 향상에 도움이 되고 있다. 이에 본 연구는 관광지 유형에 따른 회복경험의 차이와 회복경험이 관광객 만족도에 미치는 영향 관계를 검증하였다. 연구의 분석결과, 관광지 유형에 따라 회복경험의 유의한 차이가 있는 것으로 나타났으며, 관광지 유형 중 해안형 관광지(오동도) 보다 산악형 관광지(설악산국립공원)에서의 회복경험이 높은 것으로 확인되었다. 또한 회복경험이 관광객 만족도에 유의한 정(+)의 영향을 미치는 것으로 확인되었으며, 회복경험 요인들 중 심리적 분리, 휴식, 자기성취 요인이 관광객 만족도에 유의한 정(+)의 영향을 미치는 것으로 나타났다. 향후 연구에서는 관광분야에서 회복경험의 효과를 검증하기 위한 고유한 문항 및 척도 개발과 전체적인 관점에서 인터뷰와 관찰 등 질적 접근법을 병행한 종단적 연구가 필요할 것으로 판단된다.
Abstract
Leisure or tourism activities can help people reduce daily life stresses as well as promote their life satisfaction. The purpose of this study was to investigate the influence of tourists' recovery experiences on tourists' satisfaction at nature-based destinations. The findings of this study found that there was significant differences of recovery experiences based on types of tourism destinations. Recovery experiences had a significant effect on tourists' satisfaction, including psychological detachment, relaxation, and self-mastery. Future research focuses on developing a proper scale for evaluating recovery experiences within the contexts of leisure and tourism, and may need to utilize longitudinal and qualitative approaches, such as interview and observation.
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