Analysis of Perception of Naturopathy CONVERGENCE and Utilization Satisfaction Perceived by Skin Beauty Industry Workers
0
조회
0
다운로드
17
인용
0
참고문헌
키워드
초록
Purpose: As consumers' interest in skin beauty has increased recently, the market size of the skin beauty care business also shows a rapid growth. According to these social demands, the base of the population using skin beauty salons is expanding, and the beauty industry is also rapidly actively using Naturopathy. Therefore, this study conducted an analysis of the perception and utilization satisfaction of naturopathy perceived by skin beauty industry workers. Method: In this study, 246 subjects were sampled by the convenience and judgmental sampling among the non-probability sampling methods. The analysis of the data was carried out by multiple regression analysis to understand the relationship between the perception of naturopathy and the satisfaction of use of the skin beauty industry workers. The statistical level was verified at the p<.05 level. Results: In multiple regression analysis conducted to investigate the relationship between perception and satisfaction on naturopathy, regression models were all statistically significant in social satisfaction, educational satisfaction, physical satisfaction, psychological satisfaction, and rest satisfaction. educational perception had a great influence on social satisfaction, and it was found that in educational satisfaction, the higher the educational perception, the higher the influence, in physical satisfaction, the higher the educational perception, the higher the influence, and in the result of psychological satisfaction analysis, the higher the educational perception, the higher the influence. Conclusion: Naturopathy is a way to achieve health intervention through the enhancement of the body's natural healing force without the use of surgery or chemotherapy to restore the human body's insufficient function. Therefore, In the skin beauty industry as well, along with beauty management, naturopathy is used to improve customer satisfaction and services, and it is a point in time that its utilization as a new field of the skin beauty industry is attracting attention. The results of this study inform us that the perception of natural healing perceived by the skin beauty industry workers and their utilization are positively changing according to the changing circumstances of the times.
Abstract
Purpose: As consumers' interest in skin beauty has increased recently, the market size of the skin beauty care business also shows a rapid growth. According to these social demands, the base of the population using skin beauty salons is expanding, and the beauty industry is also rapidly actively using Naturopathy. Therefore, this study conducted an analysis of the perception and utilization satisfaction of naturopathy perceived by skin beauty industry workers. Method: In this study, 246 subjects were sampled by the convenience and judgmental sampling among the non-probability sampling methods. The analysis of the data was carried out by multiple regression analysis to understand the relationship between the perception of naturopathy and the satisfaction of use of the skin beauty industry workers. The statistical level was verified at the p<.05 level. Results: In multiple regression analysis conducted to investigate the relationship between perception and satisfaction on naturopathy, regression models were all statistically significant in social satisfaction, educational satisfaction, physical satisfaction, psychological satisfaction, and rest satisfaction. educational perception had a great influence on social satisfaction, and it was found that in educational satisfaction, the higher the educational perception, the higher the influence, in physical satisfaction, the higher the educational perception, the higher the influence, and in the result of psychological satisfaction analysis, the higher the educational perception, the higher the influence. Conclusion: Naturopathy is a way to achieve health intervention through the enhancement of the body's natural healing force without the use of surgery or chemotherapy to restore the human body's insufficient function. Therefore, In the skin beauty industry as well, along with beauty management, naturopathy is used to improve customer satisfaction and services, and it is a point in time that its utilization as a new field of the skin beauty industry is attracting attention. The results of this study inform us that the perception of natural healing perceived by the skin beauty industry workers and their utilization are positively changing according to the changing circumstances of the times.
참고문헌 (23)
- 박정수, "4차 산업혁명 및 고령화 시대의 뷰티서비스 산업의 변화추이: 스마트 뷰티케어 피부미용 시장의 확장성을 중심으로", 인문사회 21, 11(1), pp.205~220 (2020), 인문사회 21
- 박정수, "4차 산업혁명 시대의 스마트 뷰티케어 서비스 산업이 피부미용업의 활성화에 미치는 영향: 피부미용 앱을 중심으로", 인문사회 21, 10(6), pp.615~628 (2019), 인문사회 21[DOI]
- 김기탁, "소셜네트워크 빅데이터를 활용한 코로나 19에 따른 프로야구 관람문화조사", 한국엔터테인먼트산업학회논문지, 14(6), pp.139~150 (2020), 한국엔터테인먼트산업학회[DOI]
- 정선주, "소셜 플랫폼에 나타난 뷰티 인플루언서와 브랜드의 콜라보레이션 마케팅 활성화 전략 -국내 화장품 브랜드를 중심으로-", 한국디자인문화학회지, 26(3), pp.433~449 (2020), 한국디자인문화학회
- 김파라, "뷰티샵 온라인 예약 동기와 예약시스템 편의성이 고객 구전행동에 미치는 영향-네이버예약과 카카오예약을 중심으로-", 융합정보논문지, 10(4), pp.184~193 (2020), 중소기업융합학회[DOI]
- 박균열, "COVID-19 and Some Implications to AI", Robotics & AI Ethics, 5(1), pp.16~24 (2020), J-INSTITUTE
- 강영돈, "A Design on Teaching and Learning Method for Creative Talent in the FOURTH INDUSTRIAL REVOLUTION", International Journal of Human & Disaster, 5(1), pp.1~9 (2020), J-INSTITUTE[DOI]
- 이재범, "Suggestions for Using AI in Preparation for a Super-Aging Society", Robotics & AI Ethics, 5(2), pp.57~64 (2020), J-INSTITUTE
- 이외선, "피부미용 관리사의 재교육 관련 변수가 직무만족도에 미치는 영향", 유통물류연구, 7(3), pp.5~20 (2020), 한국유통물류정책학회[DOI]
- Sojeong Kim, "Q-Methodological Approach to the Perception of Meridian Massage for HEALTH MANAGEMENT", International Journal of Crisis & Safety, 5(2), pp.47~54 (2020), J-INSTITUTE
- 박가희, "피부미용샵 유형별 이용실태 및 요구도 분석-개인 피부미용샵과 병원부설 피부미용샵을 중심으로-", 한국디자인문화학회지, 24(1), pp.237~247 (2018), 한국디자인문화학회
- 김희숙, "피부미용 서비스 종사자의 임파워먼트가 직무만족 및 조직몰입에 미치는 영향", 한국디자인문화학회지, 22(1), pp.89~99 (2016), 한국디자인문화학회
- Hong RH, "A Study of Anatomical Physiology and Pathology for Massage Therapists in the Field of Skin Care Customer Counseling at the Fourth Industrial Revolution", Journal of Korea Beauty Cul-tural Arts, 9(1), pp.3~13 (2020)
- Yeonsu Byeon, "CHINESE HEALTH QIGONG’s Healing Principle and Kinematic Discourse", International Journal of Martial Arts, 5(2), pp.31~37 (2020), J-INSTITUTE
- Heonju Ha, "Search for SNB-Program Participation Experience and Constituent Factors for HEALTH INTERVENTION: Using the Colaizzi Method", International Journal of Crisis & Safety, 5(2), pp.66~73 (2020), J-INSTITUTE
- 정인순, "피부미용 서비스품질이 호혜성지각· 장기적 관계지향에 미치는 영향", 한국엔터테인먼트산업학회논문지, 14(3), pp.411~419 (2020), 한국엔터테인먼트산업학회[DOI]
- 김민주, "근로생활의 질과 직무만족이 피부미용사의 삶의 질에 미치는 영향", 한국디자인문화학회지, 25(1), pp.39~55 (2019), 한국디자인문화학회
- 석보라, "유튜브(YouTube) 1인 미디어 뷰티 채널의 이용 동기가 채널 평가, 제품 태도 및 구매 의도에 미치는 영향에 관한 연구", 한국광고홍보학보, 21(4), pp.168~198 (2019), 한국광고홍보학회[DOI]
- 조미진, "생활체육 참여자의 신체이미지가 뷰티관심도와 뷰티관리행동에 미치는 영향", 미용예술경영연구, 13(3), pp.91~111 (2019), 한국미용예술경영학회[DOI]
- 모정희, "피부미용사의 코칭리더십이 상사신뢰와 성장욕구 및 이직의도에 미치는 영향", 한국디자인문화학회지, 25(2), pp.189~200 (2019), 한국디자인문화학회
- 박정연, "피부미용사의 위생지식 수준이 위생 실천도에 미치는 영향", 한국디자인문화학회지, 24(2), pp.285~293 (2018), 한국디자인문화학회
- 이재범, "Values of Health Qigong as Elderly Exercise", 한국발육발달학회지, 23(1), pp.77~82 (2015), 한국발육발달학회