본문 바로가기
KERD
논문KCI 등재

게임 아이템 가격 결정 방법에 관한 연구 - 실물 경제 가치를 기준으로

A Study of the game item pricing method based on real economic value

1

조회

0

다운로드

3

인용

0

참고문헌

키워드

초록

Game items such as character's gear, potion, armor and weapons are necessary elements in enhancing user engagement and fun without regard to game genres. Due to the importance of game items regarding game level balance, game designers carefully set the values and prices for each item. Game items are used to control the consuming speed of game contents, so they affect significantly the whole level design of online games. However, most previous research about game items has mainly focused on the way how to deal with the price of the items and how to buy them. There is little research that has paid much attention to the values of game items. In order to fill this gap, this paper investigates how game designers can effectively set the value of game items based on the real economic values perspective. Results imply some of effective methods for game item values related to game level design. The results will provide a guidelines for the development of reasonable and effective level design.

Abstract

Game items such as character's gear, potion, armor and weapons are necessary elements in enhancing user engagement and fun without regard to game genres. Due to the importance of game items regarding game level balance, game designers carefully set the values and prices for each item. Game items are used to control the consuming speed of game contents, so they affect significantly the whole level design of online games. However, most previous research about game items has mainly focused on the way how to deal with the price of the items and how to buy them. There is little research that has paid much attention to the values of game items. In order to fill this gap, this paper investigates how game designers can effectively set the value of game items based on the real economic values perspective. Results imply some of effective methods for game item values related to game level design. The results will provide a guidelines for the development of reasonable and effective level design.

참고문헌 (17)

  1. Ha-Na Lim, "A study on the types of real money trade of game items and limited point of MMORPG", 12(4), pp.73~106 (2012), Korea Regional Communication Research Association
  2. 김재민, "모바일 소셜 네트워크 게임의 아이템 구매의도에 영향을 주는 요인", 한국콘텐츠학회 논문지, 14(1), pp.165~178 (2014), 한국콘텐츠학회[DOI]
  3. 유인창, "온라인게임 아이템의 재물성에 대한 재검토", 한국컴퓨터정보학회논문지, 18(4), pp.153~160 (2013), 한국컴퓨터정보학회
  4. 박강우, "온라인게임 아이템 침해행위의 재산범죄 성립가능성", 법학연구, 21(2), pp.63~92 (2010), 법학연구소
  5. 박지현, "가격결정요인분석을 통한 미술품 온라인 경매 특성 연구", 경영학연구, 41(4), pp.789~808 (2012), 한국경영학회[DOI]
  6. 양철원, "금융시장 변수의 실물경제에 대한 예측력 평가", 대한경영학회지, 26(11), pp.2769~2790 (2013), 대한경영학회
  7. Sang-Min Whang, "The emergence of digital image value : where can we find real value of cyber property gotten from interaction in online game", pp.22~ (2003), The HCI Society of Korea
  8. 조뢰, "모바일 게임 아이템 구매 인터페이스 디자인의 사용성 평가 연구", 브랜드디자인학연구, 12(1), pp.307~318 (2014), 사단법인 한국브랜드디자인학회
  9. 김기석, "모바일 게임의 몰입, 지속적 이용의도에 대한 선행요인", 한국컴퓨터게임학회논문지, 26(4), pp.121~133 (2013), (사)한국컴퓨터게임학회
  10. Seong-Rak Choi, "Analysis the difference of price sensitivity in two-sided market", 5(2), pp.31~48 (2012), Sungshin Women's University Research Institute of Business adminstration
  11. 정윤경, "온라인 게임 아이템의 안전한 전자 거래 시스템", 정보보호학회논문지, 13(3), pp.91~99 (2003), 한국정보보호학회
  12. 최승범, "온라인 게임에서 게임머니 판매모델을 위한 게임 디자인", 한국컴퓨터게임학회논문지, 24(2), pp.127~136 (2011), (사)한국컴퓨터게임학회
  13. 김종수, "온라인 게임의 아이템 경매 방식 전자상거래 설계 기법", 멀티미디어학회논문지, 13(1), pp.153~160 (2010), 한국멀티미디어학회
  14. 정대율, "온라인 지식거래시장에서 지식상품의 가격결정요인에 관한 연구", 인터넷전자상거래연구, 8(1), pp.1~30 (2008), 한국인터넷전자상거래학회
  15. Nak Hyun Sung, "A Pricing Expert System for Retailers Handling a Large Number of Merchandise", pp.47~71 (1998), Korea Distribution Association
  16. Park, Moo-Hyun, "Target Costing and Strategic Pricing Decision Mechanism", pp.123~138 (1992), Keimyung University Research Institute for Business and Entrepreneurship
  17. 김성호, "집단지성 모델에 기반한 MMORPG 아이템 가격결정시스템 설계", 한국컴퓨터게임학회논문지, 26(1), pp.124~129 (2013), (사)한국컴퓨터게임학회

관련 논문AI추천

이 간행물의 다른 논문 (19건)