디자인 가치인식 유형 연구 : 일상생활용품을 중심으로

Abstract

The role of design that used to be confined to deciding the style has been extended to the level of expression of invisible values, such as culture, characteristics, and experiences. Deformation and usage alteration by user is a phenomenon to the change of the role of design, and the difference of perception of design value existing between producer and the consumer. In order to study how the design value contributing production and sales changes while it interacts with a user directly, ‘Subjectivity research for the designed object between designer and user’ was practiced. In study on subjectivity of designers and users when designing or consuming household items, noticeable difference was found in understanding the value and the role of design between designers and users. Designers perceived design as a container of an object, and users recognized design as various forms determining first impression of a product, which is a separate aspect from quality. In short, designers understand household items as ‘design objects’, and users as ‘products’.