서울시 종량제 쓰레기봉투의 사용법 개선을 위한 서비스디자인 제안

Abstract

The enforcement of volume-rate disposal system which has been resulted in reducing the household waste and increasing the amount of recycled contents is showing positive effects that are generating social and economic benefits, However due to the lack of user's perception about how to separate and dispose of recycling wastes, some problems are constantly raised, like food waste is disposed in the standard volume-rate garbage bag. By rearranging visual information printed on standard plastic garbage bags (SPGB), this study attempted to find ways to deliver the information regarding how to use them properly. In order to achieve this, from the perspective of visual information design, the study examined the cases of visual information printed on nine SPGB from domestic and overseas. Among these, this study conducted a survey on user's awareness of visual information printed on SPGB in three districts of Seoul, Korea. As a result, user-preferred items were identified. Based on the result, this study selected information to be printed on SPGB, established the hierarchical order of the selected information, and proposed a guideline for using SPGB with informative graphics; therefore, the effectiveness of information delivery was improved. In addition, this study also examined the external validity of the guideline by comparing a survey on user's awareness.