영화를 이용한 기업윤리와 CSR 교육 방법의 효과
Methods and Effects of Business Ethics and CSR Education Using the Film
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초록
기업윤리와 CSR 교육의 중요성이 강조되고 있지만 이 교육의 효과에 대해서는 논란이 있다. 학습자의 기업의 윤리 및 사회책임에 관련된 태도와 의사결정 기준 등에 실제로 영향을 미칠 것인지가 중요하기 때문이다. 영화를 통한 교육이 이러한 효과를 낼 수 있을 것으로 기대하였다. 영화매체 특유의 생생함과 강한 시각적 효과에 따른 임팩트가 클 것이기 때문이다. 본고에서는 영화를 교육자재로 이용하여 기업윤리와 CSR 교육이 학습자의 기업윤리와 CSR에 대한 적극적 태도에 영향을 미치는지를 통계적 및 정성적 분석으로 탐색적 연구를 하였다. 한 학기동안 총 7편의 영화를 보고 이에 대해 팀토론과 전체토론으로 다양한 논의를 이끌어내도록 하였다. 그리하여 영화교육의 효과에 대한 학생들의 반응은 매우 긍정적으로 나타났다. 그리고 영화교육의 효과가 학생들의 기업윤리와 CSR 지향태도에 유의한 영향을 미치는 것을 확인할 수 있었다. 반면에 개인차 변수로 채택된 윤리이상주의와 윤리상대주의는 유의한 영향을 미치지 못하는 것으로 나타났다. 이에 개인의 윤리관련 내재적 가치보다 교육의 효과가 더 중요함을 확인할 수 있었다. 한편 영화교육의 몰입적인 특성으로 인하여 일부 부작용이 나타나기도 하였다. 효과적인 교육방식을 지속적으로 탐색해야 할 필요가 있다.
Abstract
Although the importance of business ethics and CSR education has been emphasized, the effectiveness of this education is yet controversial. It is important that the learner’s ethics and social responsibility-related attitudes and decision-making standards are actually influenced. It was expected that the education through movies would have such effects, because the impact due to the vividness and strong visual effects unique to the movie media will be great. The purpose of this study is to investigate whether business ethics and CSR education affects learner’s positive attitude toward business ethics and CSR by using the film as educational material. During the semester, a total of seven movies were viewed and a variety of discussions were held with the team and the whole class discussions. Thus, students’ responses to the effects of film education were very positive. The results of this study are as follows. First, the effects of film education were significant on students’ business ethics and CSR attitudes. On the other hand, ethical idealism and ethical relativism, which were adopted as individual differences, did not exerted significant main/moderating effects. Therefore, it was confirmed that the effect of education is more important than the individual predisposition toward ethical ideologies. On the other hand, due to the immersive nature of film education, some adverse effects have also appeared. There is a need to continually explore effective teaching methods.
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