신선육 온라인쇼핑몰의 서비스품질이 고객 행동에 미치는 영향

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참고문헌 (64)

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4. 석희진, "친환경축산물 차별화를 위한 소비자 구매행동 분석", 박사, pp.2015
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6. 이정승, "온라인에서 신선식품 구매 시 소비자 품질 선택요인의 상대적 중요도", Journal of Information Technology Applications & Management, 28(2), pp.35~41 (2021), 한국데이터전략학회
7. 임수현, "옴니채널 환경에서 옴니채널 서비스의 수용의도에 영향을 미치는 요인에 관한 연구: 통합기술수용이론을 중심으로", 광고학연구, 29(4), pp.95~129 (2018), 한국광고학회[DOI]
8. 정재은, "한국 소비자의 온라인 식품구매 결정요인과 식품 공급사슬 다각화에 관한 연구", 디지털무역리뷰, 18(1), pp.29~48 (2020), 한국디지털무역연구소[DOI]
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