관광분야 대학생들의 진로탐색행동모델 개발 연구: 진로서비스품질을 연계한 확장된 계획행동이론의 적용
A Study on the Development of Career Search Behavior Model in Tourism: Applying Extended Theory of Planned Behavior Linked Career Service Quality
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초록
This study developed a career search behavior model with career service quality applying the ETPB for students majoring in Tourism to verify the structural relationship among attitude, subjective norm, perceived behavior control, career search intention, and career service quality. A total of 460 questionnaires responded by the university students majoring in Tourism in Busan were collected for 30 days from November, 2019. 421 responses were used for the final data analysis. Results showed that all structured relationship among the hypothesized variables were statistically significant. Especially the extended TPB model with career service quality showed higher explanatory power than the TPB model. Career service quality has proved to be an important construct in explaining career search behavior.
Abstract
This study developed a career search behavior model with career service quality applying the ETPB for students majoring in Tourism to verify the structural relationship among attitude, subjective norm, perceived behavior control, career search intention, and career service quality. A total of 460 questionnaires responded by the university students majoring in Tourism in Busan were collected for 30 days from November, 2019. 421 responses were used for the final data analysis. Results showed that all structured relationship among the hypothesized variables were statistically significant. Especially the extended TPB model with career service quality showed higher explanatory power than the TPB model. Career service quality has proved to be an important construct in explaining career search behavior.
참고문헌 (31)
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