섬관광 인식요인이 지역주민 만족도에 미치는 연구: 신안군 지역주민을 대상으로

Abstract

The culture of the island is existing with the historical values of mankind. Meanwhile, the island experience histories as a key place of marine transportation with diffusion of land culture and inflow of foreign culture. In the new marine era of 21st century, the importance of islands are raised in the field of underground resources and national security & maritime sovereignty. The value of cultural assets, relics, marine ecology, fisheries resource and marine tourism are increased due to increment of national income and diffusion of leisure culture. Recently, healing tourism in island has attracted attention as a new marine tourism industry for recreation and health of humans. In this study, the impact of island tourism perception factors on the satisfaction of local residents was studied. The perception factors of island tourism were analyzed through the attitudes of local residents. The purpose of this study is to investigate the factors that revitalize island tourism with local residents. Therefore, the study will be conducted on the necessary factors to revitalize island tourism and the improvement of the life quality of local residents. In particular, the interrelationship between attitude of island tourism, the social satisfaction on the local residents’ attitude and the social satisfaction of island tourism perception on the local residents’ attitude are verified. In this study, the impact of island tourism perception factors on the satisfaction of local residents was studied. Also, this study was conducted on the impact of economical perception, social and cultural perception and environmental perception on the social profit of corresponding area and the promotion of island tourism development with the local residents of Shinan-Gun. The three hypotheses were derived and verified with a designed research model diagram to verify the demographic hypothesis. The research results are as follows. First, the analysis results on the impact of island tourism perception factors on the local residents’ attitudes shows that the economical impact perception, socioculutral impact perception and environmental impact perception have a positive effect on the local residents’ attitudes. Through this study, island tourism becomes the driving force for competitive regional development with local residents, and is intended to be used as basic research data for factors to revitalize island tourism in the future.