국내 스마트헬스케어 기업들의 파괴적 비즈니스 혁신 연구: 파괴적 혁신 이론을 토대로
A Study on Disruptive Business Innovation of Domestic Smart Healthcare Companies: Based on the Disruptive Innovation
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초록
The aim of this paper is to categorize domestic healthcare companies into disruptive innovation patterns. For this, It emamines 40 companies and reveals that in low-end disruption with over served customer, their business activities are not free from the current regulation and that in the new-market disruption with non-consumption market, their business activities are active, for they can use indirect methods avoiding the regulations. In conclusion, it provides following implications for further ICT-enabled healthcare business innovation: First, because of the strong medicare-related regulation, the business innovation is now driven by ICT companies. Second, the business innovation driven by ICT companies focusing on new-market disruption with targeted market has a big potential in the long term lifestyle change. Third, because of the issue of aging society, the new-market disruption with targeted market can be extended to the low-end disruption with same dimension. Last, healthcare companies confronting the restriction of domestic regulation should alos consider the regional differences of the medicare-related regulations before starting new businesses in the foreign countries.
Abstract
The aim of this paper is to categorize domestic healthcare companies into disruptive innovation patterns. For this, It emamines 40 companies and reveals that in low-end disruption with over served customer, their business activities are not free from the current regulation and that in the new-market disruption with non-consumption market, their business activities are active, for they can use indirect methods avoiding the regulations. In conclusion, it provides following implications for further ICT-enabled healthcare business innovation: First, because of the strong medicare-related regulation, the business innovation is now driven by ICT companies. Second, the business innovation driven by ICT companies focusing on new-market disruption with targeted market has a big potential in the long term lifestyle change. Third, because of the issue of aging society, the new-market disruption with targeted market can be extended to the low-end disruption with same dimension. Last, healthcare companies confronting the restriction of domestic regulation should alos consider the regional differences of the medicare-related regulations before starting new businesses in the foreign countries.
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