영어교육 자료로서 광고의 활용: 모의수업 연구
English Advertisements as Instructional Materials in EFL Classes
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참고문헌
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초록
The purpose of the present study is to examine the effectiveness of a preliminary study of utilizing advertising English for instructional materials. The study also aims to explore students’ opinions about English advertisements as authentic materials for EFL instruction. For the purpose, an experiment along with a questionnaire survey was conducted. In terms of control group and experimental group, the students’ pre-test and post-test scores were also compared. The findings show that there are statistically significant differences between pre-test and post-test scores. Moreover, advertising English is useful for enhancing students’ interests in EFL classes and gaining understanding of American cultures. Based on the study results, positive and negative aspects of employing advertisements for EFL instruction and the instructor’s important role in selecting and utilizing appropriate materials are discussed. Finally, pedagogical implications are provided on how to employ English advertisements for effective English instruction.
Abstract
The purpose of the present study is to examine the effectiveness of a preliminary study of utilizing advertising English for instructional materials. The study also aims to explore students’ opinions about English advertisements as authentic materials for EFL instruction. For the purpose, an experiment along with a questionnaire survey was conducted. In terms of control group and experimental group, the students’ pre-test and post-test scores were also compared. The findings show that there are statistically significant differences between pre-test and post-test scores. Moreover, advertising English is useful for enhancing students’ interests in EFL classes and gaining understanding of American cultures. Based on the study results, positive and negative aspects of employing advertisements for EFL instruction and the instructor’s important role in selecting and utilizing appropriate materials are discussed. Finally, pedagogical implications are provided on how to employ English advertisements for effective English instruction.
참고문헌 (27)
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