스토리텔링을 활용한 불교문화콘텐츠 캐릭터 디자인 연구 - 폐사지 <경주 “감은사지(感恩寺址)”>를 중심으로 -

Abstract

The development of Buddhist culture contents was part of work for establishing the icons of Korean culture. In order for our culture contents to be competitive as world-class products, much time and effort will be needed. This study investigated the possibility of creating the abolished temple sites, Buddhist culture heritage occupying a large portion in the original forms of our culture, as contents and the methods of their use. In its introduction, the study described its purpose, research questions, the meaning of Korean Buddhist culture content industry using a storytelling technique and a method of developing the contents out of 'the Abolished Site of Gameun-sa.’ Its contents method was created based on a story related to ‘the Gameunsaji’ as its motives. In light of the fact that the tale of ‘Gameunsaji’ was a didactic story, its characters and story were composed for children, thus extracting the persons related to ‘Gameunsaji’ fable and creating them as characters. Namely, the storytelling was created based on Hokuk (protecting homeland) dragon (sea dragon), the Buddhist monk Jieui, King Sinmun, Kim Yu-shin, the Great Queen Seondeok as well as the protagonist of Gameunsaji, Munmu the Great, and their characters were subsequently designed. For each character, the multi-use method of characters was suggested that could be used in a modern and versatile manner, by adding applied character-based explanation and entertainment elements. In conclusion, this study was meaningful in that it was exploratory and could contribute to the globalization of Korean Buddhist culture contents through the development of characters related to the Abolished Site (Gameunsaji), one of Buddhist cultural properties, and the creation of modern contents.