현대 패션에 나타난 대화식 패턴 일러스트레이션의 표현분석 - 인체 표현을 중심으로 -
An Expressive Characteristics of Conversational Pattern Illustration in Modern Fashion - Focused on Human Body -
1
조회
0
다운로드
0
인용
0
참고문헌
키워드
초록
Fashion illustration as conversational pattern which is made up of human and daily story creates brand image and new cultural value in textile design. The purpose of this study is to analyze an expressive characteristics focused on human body in conversational pattern illustration. The method of this study was to analyze documentaries, fashion magazines and internet fashion web site. The results were as follows: The category of body expression was classified as the head, the bust, the whole body, and the others. Most of all, the head is higher frequency than any other part. The category of body type was classified as iconic reappearance and surreal fantasy. The former expressed gender images of woman and man in reality and showed high frequency of 90.41%. Above all, two types were to show the organic correlation between fashion illustration body and brand concept. The construction method of motif was classified as singleness of body, repetition of body, singleness of body and non-body mixed, and repetition of body and non-body mixed. The repetition of body showed low frequency and it was composed of regular repetition construction and irregular construction. The singleness of body and non-body mixed, showed the highest frequency and it was definitely to communicate fashion concept. In these days, conversational pattern illustration in modern fashion pattern strengthens brand identity and informs the fashion image as creative commercial art. And also, it satisfies cultural sensibility of consumer and categorizes public phenomenons in our times.
Abstract
Fashion illustration as conversational pattern which is made up of human and daily story creates brand image and new cultural value in textile design. The purpose of this study is to analyze an expressive characteristics focused on human body in conversational pattern illustration. The method of this study was to analyze documentaries, fashion magazines and internet fashion web site. The results were as follows: The category of body expression was classified as the head, the bust, the whole body, and the others. Most of all, the head is higher frequency than any other part. The category of body type was classified as iconic reappearance and surreal fantasy. The former expressed gender images of woman and man in reality and showed high frequency of 90.41%. Above all, two types were to show the organic correlation between fashion illustration body and brand concept. The construction method of motif was classified as singleness of body, repetition of body, singleness of body and non-body mixed, and repetition of body and non-body mixed. The repetition of body showed low frequency and it was composed of regular repetition construction and irregular construction. The singleness of body and non-body mixed, showed the highest frequency and it was definitely to communicate fashion concept. In these days, conversational pattern illustration in modern fashion pattern strengthens brand identity and informs the fashion image as creative commercial art. And also, it satisfies cultural sensibility of consumer and categorizes public phenomenons in our times.
참고문헌 (28)
- 권오정, "텍스타일 디자인의 이론과 실제", pp.60~62 (1997), 미진사
- 김순자, "후기구조주의적 신체론에 의한 패션일러스트레이션에서의 신체표현 연구-1990년대 이후 패션일러스트레이션을 중심으로-", 한국의류학회지, 31(7), pp.1052~1063 (2007), 한국의류학회
- 김주영, "걸 파워 의상에 표현된 3세대 페미니즘 여성성", 박사, pp.2002
- 박영원, "디자인 기호학", pp.47~ (2001), 청주대학교출판부
- 박지용, "(디자인의 시작)비주얼 커뮤니케이션", pp.53~ (2007), 영진닷컴
- 박홍규, "시대와 미술", pp.219~ (1997), 영남대학교출판부
- 성광숙, "패션 일러스트레이션의 상업적 기능과 특성에 관한 연구-국내를 중심으로-", 복식, 50(7), pp.165~179 (2000)
- 손일권, "브랜드 아이덴티티", pp.191~310 (2003), 경영정신
- 양숙희, "현대 광고에 나타난 남성 신체 이미지에 관한 연구", 한국의류학회지, 30(2), pp.326~337 (2006), 한국의류학회
- "예술광고의 만남 ‘애드아트’ 뜬다"[URL]
- 이경순, "텍스타일 프린트 디자인", pp.40~44 (1994), 현암사
- 이장우, "디자인+마케팅", pp.29~31 (2007), 21세기 북스
- 이정주, "텍스타일 기획과 디자인", pp.107~148 (2000), 신광출판사
- 조동성, "21세기 뉴르네상스 시대의 디자인 혁명", pp.104~220 (2006), 한스미디어
- 차임선, "텍스타일 디자인", pp.52~67 (1999), 예경
- "패션 브랜드와 예술가의 조우. (2007, 6. 25). 패션신문", 12~ (2007)
- Cole, D., "Patterns", pp.9~ (2007), Laurence King Publishing Ltd
- Fish, J., "Designing and Printing Textiles", pp.26~27 (2005), The Crowood Press
- Fogg, M., "Print in Fashion", pp.148~ (2006), Batsford
- Gale, C., "Fashion and Textiles", pp.11~68 (2004), Berg
- Mckelvey, S., "Quilting and Color Made Easy", pp.179~182 (2002), Rodale Books
- McNamara, A., "Design and Practice for Printed Textiles", pp.116~ (1996), Oxford University Press
- Meller, S., "Textile Designs", pp.247~ (1991), Harry N. Abrams, Inc., Pub
- Morris, B., "Fashion Illustrator", pp.192~ (2006), Laurence King Pub. Ltd
- Terzidis, K., "Expressive form", pp.9~11 (2003), Spon Press
- "Collections 04-05 F", W, 05 S, W, 08 S, pp.S
- "Collezioni 04 S", S, 06 S, S[DOI]
- "Elle (2006, 05) 겐조 향수 광고. Gappress 04 S", S, 2006