국내 대학생의 패션의류제품 업사이클링 인식도 조사

Abstract

This study investigated the perception of upcycling for sensitive university students in regards to fashiontrends. It was conducted through questionnaires delivered to male and female college students who majored in clothingrelated subjects from June 2012 to June 2013 in Gwangju. The contents for this research are general details, seriousnessof environmental resources, awareness of upcycle, and purchasing intention for upcycling products. Most of the respondentssaid that recycling of resources is absolutely necessary due to the impact of environmental pollution and the consumptionof resources. On the contrary, the experience of the respondents which purchased recycling products was low. The awareness of also was low, upcycling, internal upcycling brands and internal consumption groups, however, the decisionsfor subsequent purchases were positive. The reasons for the unsatisfactory of upcycling of products were due toquality and price. The reaction for many upcycle goods had the best question response rate in daily supplies part; subsequently,this study suggested 3 items, apparel products, fashion accessories, and daily supplies. In addition, a groupwhich contains people who expend more for clothing had a lower awareness of upcycle and purchasing intention thanother groups that contained some people who expend less. The results of the study can be used in data that recognizethe necessary of upcycle education for university students, and develop educational programs. It can also encourage thepurchase of upcycle products that reduce the consumption of resources.