女大生의 性役割正體感과 化粧行動에 關한 硏究

Abstract

This objective study were to classify the contents of makeup behavior, to investigate the relationshipbetween makeup behavior and sex role identity, and to examine how the makeup behavior, makeupsatisfaction was influenced by sex role identity and demographics. To achieve this, the researcherssurveyed 162 women for the ages of 18 through 25. The result of this study are followed. 1) Four factorof makeup behavior were sexual attractiveness, aesthetic, psychological dependence and makeupinterest. 2) There were significant positive relationship between makeup behavior and sex role identity.3) Sexual attractiveness were influenced by femininity, income. The explanatory power of the 2 variableswere 8.5%. Aesthetic were influenced by masculinity. The explanatory power of the 1 variable was9.2%. Psychological dependence were influenced by femininity. The explanatory power of the 1variable was 8.2%. Makeup interest were influenced by masculinity, age. The explanatory power of the2 variables were 9.0%. 4 Makeup satisfaction were influenced by sexual attractiveness, aesthetic. Theexplanatory power of the 2 variables were 22.1%.