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주요 건강기능식품 관련 홍보용 인터넷 건강 정보에 대한 평가

Evaluation of Promotional Internet Health Information about Health Functional Foods

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초록

Objectives: The aim of this study is to evaluate promotional Internet health information on health functional foods with regardto labeling information, website structure, and overall quality. Methods : The websites of 15 producers of three healthfunctional foods (Red ginseng, vitamin, aloe) were selected. Ministry of Food and Drug Safety (MFDS) required labelinginformation was used to evaluate the integrity of basic information, and the structural properties of the websites wereinvestigated. Moreover, DISCERN instrument was used to evaluate reliability and quality of information. Results : 1) AmongMFDS required labeling information, seven items, including ‘sell by date’, and ‘possible side effects’ were not fully specified,and only 6.7% of Internet advertisements provided ‘possible side effects’. 2) Each of 92.9% of these websites offered‘Introducation to websites and producers’, and ‘customer service’, whereas only 64.3% and 42.9% of these websites offered‘FAQ about website utilization’ and ‘multilingual support’, respectively. 3) The evaluation using DISCERN instrument showedthe scores of 2.03±0.24 in reliability, 1.87±0.28 in quality, and 2.10±0.55 in overall quality. Conclusions : Current promotionalInternet health information on health functional foods has various weaknesses in terms of reliability and quality that need tobe improved.

Abstract

Objectives: The aim of this study is to evaluate promotional Internet health information on health functional foods with regardto labeling information, website structure, and overall quality. Methods : The websites of 15 producers of three healthfunctional foods (Red ginseng, vitamin, aloe) were selected. Ministry of Food and Drug Safety (MFDS) required labelinginformation was used to evaluate the integrity of basic information, and the structural properties of the websites wereinvestigated. Moreover, DISCERN instrument was used to evaluate reliability and quality of information. Results : 1) AmongMFDS required labeling information, seven items, including ‘sell by date’, and ‘possible side effects’ were not fully specified,and only 6.7% of Internet advertisements provided ‘possible side effects’. 2) Each of 92.9% of these websites offered‘Introducation to websites and producers’, and ‘customer service’, whereas only 64.3% and 42.9% of these websites offered‘FAQ about website utilization’ and ‘multilingual support’, respectively. 3) The evaluation using DISCERN instrument showedthe scores of 2.03±0.24 in reliability, 1.87±0.28 in quality, and 2.10±0.55 in overall quality. Conclusions : Current promotionalInternet health information on health functional foods has various weaknesses in terms of reliability and quality that need tobe improved.

참고문헌 (22)

  1. 서정숙, "식품영양정보 제공 인터넷 사이트 평가", 대한영양사협회 학술지, 12(4), pp.404~410 (2006), 대한영양사협회
  2. Bae, K. M., "A study on the Consumers Perception of Generic Health", Functional Foods, Dankook University, 2010
  3. Charnock, D., "DISCERN-an instrument for judging the quality of consumer health information on treatment choices", Journal of Epidemiology and Community Health, 53, pp.105~111 (1999)
  4. Cho, E. S., "Evaluation of Health Screening Web Sites in Korea", doctor, pp.2010
  5. Cho, H. Y., "Evaluation of website and internet health information about pregnancy・childbearing・infant care for female marriage immigrant in Korea", doctor, pp.2012
  6. Han, E. Y., "Study on the Actual Intake Status and Perception of Functional Foods", docotor, pp.2008
  7. Han, S. J., "Perception and consumption pattern of health functional food in female university students", docotor, pp.2011
  8. "HON Code of Conduct for medical and health Web sites" (2013)[URL]
  9. "HON Code of Conduct for medical and health Web. Criteria for Assessing the Quality of Health Information on the Internet-Policy Papaer" (2003)[URL]
  10. 정희태, "의료소비자의 인터넷 기반 의료정보서비스 이용행태와 병원선택: 인터넷 조사", Healthcare Informatics Research, 11(2), pp.125~135 (2005), 대한의료정보학회
  11. Jung, S. J., "Plan of Information Service Publicity through the Survey on the Consumer's Usage and Recognition of Functional foods", docotor, pp.2006
  12. Jung, Y. C., "Development of a Health Information Evaluation System On the Internet", Research Information Center for Health, 6(1), pp.53~66 (2000)
  13. 김선효, "우리나라 노년기의 건강기능식품 섭취 실태 및 관련 요인 조사", 한국식생활문화학회지, 26(1), pp.30~38 (2011), 한국식생활문화학회
  14. 김수영, "인터넷 의료 정보 -국내외 현황과 질관리-", Korean Journal of Family Medicine, 23(3), pp.281~291 (2002), 대한가정의학회
  15. "Definition of Health functional foods" (2013)[URL]
  16. "Health functional foods labeling guide" (2013)[URL]
  17. "More than half of Korean adults have an experience of purchasing health functional foods" (2013)[URL]
  18. "Substance information" (2013)[URL]
  19. "The Analysis of Production data of Health functional foods, 2012" (2013)[URL]
  20. Namkung, S., "A Study on the Purchase Behavior for Health Food of Residents in Seoul Area", Journal of East Asian Society of Dietary Life, 11(6), pp.455~465 (2001)
  21. 박재현, "DISCERN을 이용한 우리나라 인터넷 건강정보 질 평가", Healthcare Informatics Research, 11(3), pp.235~246 (2005), 대한의료정보학회
  22. 손대경, "DISCERN 평가도구를 이용한 대장암 정보 제공 웹 사이트의 질 평가", Annals of Coloproctolgy, 21(4), pp.247~254 (2005), 대한대장항문학회

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