Exploring Generative AI in Digital Video Production

Abstract

This paper is to study the role of generative AI in transforming the digital video production process. As AI technologies, particularly models like GPT, GANs, and other generative algorithms, continue to advance rapidly, the video production landscape is undergoing significant change. Generative AI can streamline various stages of production, from the initial ideation phase to the final editing process. For instance, AI can assist in scriptwriting by generating plot ideas or dialogue, and in post-production, it can enhance visual effects, create realistic environments, or automate repetitive editing tasks. Moreover, AI-driven sound design tools can compose music or generate sound effects that dynamically adapt to the content of the video. This study examines the current applications of these technologies in real-world video production, providing insights through case studies and analysis of existing tools. Ultimately, the study concludes that while generative AI holds immense potential to revolutionize the video production industry by reducing time and cost, it also presents new challenges that require thoughtful consideration of its limitations and ethical boundaries.