Host and guest value co-creation and satisfaction in a shared economy: The case of Airbnb

키워드

참고문헌 (35)

1. Lance A. Bettencourt, "A Service Lens on Value Creation: Marketing's Role in Achieving Strategic Advantage", California Management Review, 57(1), pp.44~66 (2014), SAGE Publications[DOI]
2. Kumkum Bharti, "Value co-creation: Literature review and proposed conceptual framework", International Journal of Market Research, 57(5), pp.571~603 (2015), SAGE Publications[DOI]
3. Bhattacharyya, S. K., "Capturing the customer’s voice, the centerpiece of strategy making", European business review (2004)
4. Brand authenticity: Towards a deeper understanding of its conceptualization and measurement, "Bruhn, M.", Association for consumer research, 567~576 (2012)
5. Corbin, J., "Basics of qualitative research: Techniques and procedures for developing grounded theory" (2008), Sage Publications
6. "How Airbnb works: Insights into business & revenue model" (2015)[URL]
7. Tamer H. Elsharnouby, "Customer participation in online co-creation experience: the role of e-service quality", Journal of Research in Interactive Marketing, 9(4), pp.313~336 (2015), Emerald[DOI]
8. "The motivation factors of non-ownership consumption" (2012)[URL]
9. "Welcome to the ‘sharing economy’" (2013)[URL]
10. Guttentag, D., "Airbnb: disruptive innovation and the rise of an informal tourism accommodation sector", Current issues in Tourism, 18(12), pp.1192~1217 (2015)
11. Juho Hamari, "The sharing economy: Why people participate in collaborative consumption", Journal of the Association for Information Science and Technology, 67(9), pp.2047~2059 (2016), Wiley[DOI]
12. Högström, C., "How to create attractive and unique customer experiences : An application of Kano's theory of attractive quality to recreational tourism", Marketing Intelligence & Planning, 28(4), pp.385~402 (2010)
13. Dr Elina Jaakkola, Anu Helkkula and Dr, "Service experience co-creation: conceptualization, implications, and future research directions", Journal of Service Management, 26(2), pp.182~205 (2015), Emerald[DOI]
14. Kano N., "Attractive quality and must-be quality", Hintshitsu, 14(2), pp.147~156 (1984)
15. Liang, L. J., "Understanding repurchase intention of Airbnb consumers: Perceived authenticity, EWoM and price sensitivity", Doctor, pp.2015
16. Löfgren, M., "Two Decades of Using Kano's Theory of Attractive Quality: A Literature Review", Quality Management Journal, 15(1), pp.59~75 (2008)
17. McColl-Kennedy, J. R., "Health care customer value cocreation practice styles", Journal of Service Research, 15(4), pp.370~389 (2012)
18. Medeiros, A. C., "The co-creation revolution", Proceedings of the Innovate, pp.1~9 (2008)
19. Mareike Möhlmann, "Collaborative consumption: determinants of satisfaction and the likelihood of using a sharing economy option again", Journal of Consumer Behaviour, 14(3), pp.193~207 (2015), Wiley[DOI]
20. Dynamics of service attributes: A test of Kano's theory of attractive quality, "Nilsson-Witell, L.", International Journal of Service Industry Management, ~ (2005)
21. Siwarit Pongsakornrungsilp, "Understanding value co-creation in a co-consuming brand community", Marketing Theory, 11(3), pp.303~324 (2011), SAGE Publications[DOI]
22. "Dear would-be airbnb guests: Here’s why hosts keep turning you down" (2016)[URL]
23. C.K. Prahalad, "Co-creation experiences: The next practice in value creation", Journal of Interactive Marketing, 18(3), pp.5~14 (2004), Elsevier BV[DOI]
24. Nina K. Prebensen, "VALUE CO-CREATION SIGNIFICANCE OF TOURIST RESOURCES", Annals of Tourism Research, 42(1), pp.240~261 (2013), Elsevier BV[DOI]
25. "Sharing is caring: The change in Australian consumer habits" (2013)[URL]
26. Consumer Adoption of Access-Based Consumption, "Satama, S.", Aalto University School of Business, ~ (2014)
27. Sauerwein, E., "The Kano model: How to delight your customers", International Working Seminar on Production Economics, 1(4), pp.313~327 (1996)
28. Schiel, F., "The phenomenon of the sharing economy in Germany: Consumer motivations for participating in collaborative consumption schemes", pp.2015
29. Natalie Stors, "Motives for Using Airbnb in Metropolitan Tourism—Why do People Sleep in the Bed of a Stranger?", Regions Magazine, 299(1), pp.17~19 (2015), Informa UK Limited[DOI]
30. Nic S. Terblanche, "Some theoretical perspectives of co-creation and co-production of value by customers", Acta Commercii, 14(2), pp.1~8 (2014), AOSIS[DOI]
31. Paramaporn Thaichon, "The relationship between service quality, satisfaction, trust, value, commitment and loyalty of Internet service providers’ customers", Journal of Global Scholars of Marketing Science(마케팅과학연구), 25(4), pp.295~313 (2015), 한국마케팅과학회[DOI]
32. Trilling, L., "Sincerity and Authenticity" (1972), Oxford University Press
33. Vargo, S. L., "Evolving to a new dominant logic for marketing", Journal of marketing, 68(1), pp.1~17 (2004)
34. Wang, N., "Rethinking authenticity in tourism experience", Annals of tourism research, 26(2), pp.349~370 (1999)
35. Lan Xia, "Trading Effort for Money", Journal of Service Research, 17(2), pp.229~242 (2014), SAGE Publications[DOI]

관련 논문AI추천