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기술협력 제휴에 있어서 조직간 신뢰가 제휴 효과성에 미치는 영향 - 부산지역 중소기업을 대상으로 -

The Impacts Of Interfirm Trust On The Alliance Effectiveness In The Technological Collaboration Alliances

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주제분류경영학

초록

본 연구는 기술협력 제휴에 있어서 제휴파트너 간의 신뢰가 제휴효과성에 어떠한 영향을 미치는지 실증분석하고 있다. 구체적으로 제휴 파트너의 신의성실에 대한 신뢰(goodwill trust)와 역량에 대한 신뢰(competence trust)가 관계 및 성과 차원의 제휴만족도 및 기술혁신 성과에 미치는 영향을 분석하였다. 부산 지역의 중소 제조업체들을 대상으로 설문조사를 실시하였으며 기술협력 관계를 맺고 있는 68개사의 자료를 실증분석에 활용하였다. 연구결과, 제휴파트너의 역량에 대한 신뢰는 성과 차원의 제휴만족도에 유의적인 영향을 미치는 반면, 신의성실에 대한 신뢰는 관계 차원의 제휴만족도에 유의적인 영향을 미치는 것으로 나타났다. 둘째, 제휴파트너에 대한 신뢰 및 제휴만족도는 기술혁신 성과에 유의적인 영향을 미치지 않았다. 셋째, 기업규모와 업종에 따라서 기술혁신 성과가 유의적인 차이를 보이는 것으로 나타났다. 이러한 연구결과가 갖는 시사점에 대해 논의하고, 향후 연구방향을 제시하였다.

Abstract

This study is aimed to investigate the impacts of interfirm trust on the alliance effectiveness in the technological collaboration alliances. Specifically, this study examined whether goodwill trust and competence trust in the partner firm have an differential influence not only on the relational satisfaction and performance satisfaction with the alliance, but also on the technological innovation output. The data for the empirical analysis were collected from 68 small and medium-sized firms in Busan Metropolitan City. The results showed that competence trust in a partner firm had a positive impact on performance dimension of satisfaction with the alliance, whereas goodwill trust had a positive impact on relational dimension of satisfaction. Second, interfirm trust and satisfaction with alliance were not significantly associated with the technological innovation output. Third, firm size and industry had a positive significant influence on the innovation output. The implication of these findings and the suggestions for the future research were then discussed.

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