Green Entrepreneurship Intention among Business Students
0
조회
0
다운로드
0
인용
0
참고문헌
키워드
초록
This study aims to investigate the factors of green entrepreneurship intention of business students in South Korea. Drawing upon the value-attitude-behavior(VAB) hierarchy and the stimulus-organism-response(SOR) framework, we examined the role of biospheric values, collectivistic values, and university educational support in shaping students’ attitudes and intentions toward green entrepreneurship. We collected data from 153 business students and applied the partial least squares structural equation modeling(PLS-SEM). We found that biospheric and collectivistic values positively influence attitudes toward green entrepreneurship, which in turn enhance green entrepreneurship intention. Furthermore, university educational support directly fosters green entrepreneurship intention among students. This research provides valuable theoretical insights into the factors driving green entrepreneurship intention and offers practical implications for policymakers and educational institutions seeking to cultivate environmentally responsible entrepreneurial mindsets among business students.
Abstract
This study aims to investigate the factors of green entrepreneurship intention of business students in South Korea. Drawing upon the value-attitude-behavior(VAB) hierarchy and the stimulus-organism-response(SOR) framework, we examined the role of biospheric values, collectivistic values, and university educational support in shaping students’ attitudes and intentions toward green entrepreneurship. We collected data from 153 business students and applied the partial least squares structural equation modeling(PLS-SEM). We found that biospheric and collectivistic values positively influence attitudes toward green entrepreneurship, which in turn enhance green entrepreneurship intention. Furthermore, university educational support directly fosters green entrepreneurship intention among students. This research provides valuable theoretical insights into the factors driving green entrepreneurship intention and offers practical implications for policymakers and educational institutions seeking to cultivate environmentally responsible entrepreneurial mindsets among business students.
참고문헌 (51)
- Al-Azab, Mahmoud Ramadan, "Towards Sustainable Development : Antecedents of Green Entrepreneurship Intention among Tourism and Hospitality Students in Egypt", Journal of Hospitality and Tourism Insights, 7(5), pp.2883~2902 (2024)
- AlQershi, Nagwan Abdulwahab, "The Relationship between Green Entrepreneurship, Human Capital and Business Sustainability in Malaysian Large Manufacturing Firms : An Empirical Study", Technological Forecasting and Social Change, 192, pp.122529~ (2023)
- Alvarez-Risco, A., "Green Entrepreneurship Intention in University Students: The Case of Peru", Entrepreneurial Business and Economics Review, 9(4), pp.85~100 (2021)
- Anwar, Imran, "Role of Entrepreneurship Education, Passion and Motivation in Augmenting Omani Students’ Entrepreneurial Intention : A Stimulus-Organism-Response Approach", The International Journal of Management Education, 21(3), pp.100842~ (2023)
- Arya, Varsha, "A Bibliometric Analysis of Environmental Education and Sustainable Entrepreneurship Development in a Global Perspective", Sustainable Technology and Entrepreneurship, 3(3), pp.100080~ (2024)
- Bhardwaj, Seema, "Product Specific Values and Personal Values Together Better Explains Green Purchase", Journal of Retailing and Consumer Services, 74, pp.103434~ (2023)
- Chen, Lihong, "Should"Green Information"Be Interactive? The Influence of Green Information Presentation on Consumers’ Green Participation Behavior for Driving Sustainable Consumption of Fashion Brands", Journal of Cleaner Production, 470, pp.143329~ (2024)
- Chen, Su, "Who Are the Green Entrepreneurs in China? The Relationship Between Entrepreneurs’ Characteristics, Green Entrepreneurship Orientation, and Corporate Financial Performance", Journal of Business Research, 165, pp.113960~ (2023)
- Chwialkowska, Agnieszka, "The Influence of Cultural Values on Pro-Environmental Behavior", Journal of Cleaner Production, 268, pp.122305~ (2020)
- Crecente, Fernando, "Climate Change Policy and Entrepreneurial Opportunities", Technological Forecasting and Social Change, 163, pp.120446~ (2021)
- De Groot, Judith IM, "Value Orientations to Explain Beliefs Related to Environmental Significant Behavior : How to Measure Egoistic, Altruistic, and Biospheric Value Orientations", Environment and Behavior, 40(3), pp.330~354 (2008)
- Elsawalhy, Haitham, "What will the Entrepreneurial Students of Tourism and Hotels Intent to do After Graduation : Self-Employment or Green Entrepreneur-ship", International Journal of Hospitality and Tourism Systems, 16(2), pp.81~ (2023)
- "Landmark Sustainable Campus Initiative Declared by Four Premier South Korean Universities at Global Green Growth Institute (GGGI)" (2024)[URL]
- Hameed, Irfan, "The Role of Green Practices Toward the Green Word-of-Mouth Using Stimulus-Organism-Response Model", Journal of Hospitality and Tourism Insights, 5(5), pp.1046~1061 (2022)
- Han, Heesup, "Word-of-Mouth, Buying, and Sacrifice Intentions for Eco-Cruises : Exploring the Function of Norm Activation and Value-Attitude-Behavior", Tourism Management, 70, pp.430~443 (2019)
- Han, Myat Su, "Consumer Confidence and Green Purchase Intention : An Application of the Stimulus-Organism-Response Model", Journal of Retailing and Consumer Services, 68, pp.103061~ (2022)
- "Korean Government Looks to Cultivate 1,000 Green Startups" (2024)[URL]
- Jacobs, Kathleen, "Green Thinking but Thoughtless Buying? An Empirical Extension of the Value-Attitude-Behaviour Hierarchy in Sustainable Clothing", Journal of Cleaner Production, 203, pp.1155~1169 (2018)
- Jan, Ihsan Ullah, "Examining the Risk Taking Propensity, Environmental Vision, and University Conceptual Support on the Green Entrepreneurship Intentions of University Undergraduate Students", Journal of Distribution and Logistics, 9(4), pp.113~126 (2022)
- Jan, Ihsan Ullah, "What Drives University Students’ Green Entrepreneurship Intentions : A Theory of Planned Behavior Perspective", Journal of Korea Entrepreneurship Society, 18(3), pp.353~378 (2023)
- Kock, Ned, "Common Method Bias in PLS-SEM : A Full Collinearity Assessment Approach", International Journal of e-Collaboration, 11(4), pp.1~10 (2015)
- Larsen, Inge Birkbak, "The Entrepreneurial Mindset in Entrepreneurship Education: What Can We Learn from SOR Models?", Education+ Training, 65(8, pp.9) (2023), 1043~1069
- Lee, Hyun-Joo, "Personal Values as Determinants of Intentions to Use Self-Service Technology in Retailing", Computers in Human Behavior, 60, pp.322~332 (2016)
- Makuya, Victoria, "Unveiling the Role of Entrepreneurship Education on Green Entrepreneurial Intentions among Business Students : Gender as a Moderator", Cogent Education, 11(1), pp.2334585~ (2024)
- Mehrabian, Albert, "An Approach to Environmental Psychology" (1974), MIT Press
- Mia, Mohammed Mamun, "The Impact of Green Entrepreneurship on Social Change and Factors Influencing AMO Theory", Systems, 10(5), pp.132~ (2022)
- Misztal, Anna, "Factors of Green Entrepreneurship in Selected Emerging Markets in the European Union", Environment, Development and Sustainability, 26, pp.1~24 (2023)
- Mondal, Sourav, "The Nexus between Green Entrepreneurship and Sustainable Development: An Econometric Study", Global Business Review (2023)
- Nartova-Bochaver, Sofya K., "The Role of Environmental Identity and Individualism", Collectivism in Predicting Climate Change Denial : Evidence from Nine Countries, 2022, pp.84, 101899~
- Pandey, Mithilesh, "Understanding the Role of Individual Concerns, Attitude, and Perceived Value in Green Apparel Purchase Intention; The Mediating Effect of Consumer Involvement and Moderating Role of Generation ZandY", Cleaner and Responsible Consumption, 9, pp.100120~ (2023)
- Paul, Justin, "Predicting Green Product Consumption Using Theory of Planned Behavior and Reasoned Action", Journal of Retailing and Consumer Services, 29, pp.123~134 (2016)
- Perera, Chamila R., "Anthropocentric, Biospheric and Egobiocentric Environmental Values and Green Product Purchase Intention : The Mediating Effect of Environmental Identity", Journal of Consumer Behavior, 21(6), pp.1334~1350 (2022)
- Perez-Luyo, Ricardo, "Green Entrepreneurship Intention among High School Students: A Teachers’ View", Frontiers in Education, 8, pp.1225819~ (2023)
- Perrea, Toula, "Testing and Validation of a Hierarchical Values-Attitudes Model in the Context of Green Food in China", Asia Pacific Journal of Marketing and Logistics, 26(2), pp.296~314 (2014)
- Podsakoff, Philip M., "Common Method Biases in Behavioral Research : A Critical Review of the Literature and Recommended Remedies", Journal of Applied Psychology, 88(5), pp.879~903 (2003)
- "How Entrepreneurs Could Shape the Climate Change Battle" (2021)[URL]
- Rafiq, Marwah, "Impact of Personality Traits and Sustainability Education on Green Entrepreneurship Behavior of University Students : Mediating Role of Green Entrepreneurial Intention", Journal of Global Entrepreneurship Research, 14(1), pp.14~ (2024)
- Rahman, Md Mizanur, "Sample Size Determination for Survey Research and Non-Probability Sampling Techniques : A Review and Set of Recommendations", Journal of Entrepreneurship, Business and Economics, 11(1), pp.42~62 (2023)
- Rokeach, Milton, "The Nature of Human Values" (1973), Free Peess
- Roy, Sanjoy Kumar, "Factors Influencing Undergraduate Students’ Green Entrepreneurial Intentions : Evidence from an Emerging Economy", Entrepreneurship Education, 6(4), pp.365~398 (2023)
- Shabeeb Ali, "Born to Be Green : Antecedents of Green Entrepreneurship Intentions among Higher Education Students", Sustainability, 15(8), pp.6668~ (2023)
- Shareef, Mahmud Akhter, "An Attitude-Behavioral Model to Understand People’s Behavior towards Tourism during COVID-19 Pandemic", Journal of Business Research, 161, pp.113839~ (2023)
- Soomro, Bahadur Ali, "Green Entrepreneurship Inclination among the Younger Generation : An Avenue towards a Green Economy", Sustainable Development, 28(4), pp.585~594 (2020)
- Suchek, Nathalia, "A Review of Entrepreneurship and Circular Economy Research : State of the Art and Future Directions", Business Strategy and the Environment, 31(5), pp.2256~2283 (2022)
- Tajeddini, Kayhan, "How Self-Gratification and Social Values Shape Revisit Intention and Customer Loyalty of Airbnb Customers", International Journal of Hospitality Management, 100, pp.103093~ (2022)
- Trapp, Caledonia TC, "Green Entrepreneurship and Business Models : Deriving Green Technology Business Model Archetypes", Journal of Cleaner Production, 297, pp.126694~ (2021)
- Verma, Vivek Kumar, "Values and Ascribed Responsibility to Predict Consumers' Attitude and Concern towards Green Hotel Visit Intention", Journal of Business Research, 96, pp.206~216 (2019)
- Wang, Lei, "Antecedents of Green Purchase Behaviour : an Examination of Altruism and Environmental Knowledge", International Journal of Culture, Tourism and Hospitality Research, 14(1), pp.63~82 (2020)
- Yang, Yifan, "Crucial to Me and My Society : How Collectivist Culture Influences Individual Pro-Environmental Behavior through Environmental Values", Journal of Cleaner Production, 454, pp.142211~ (2024)
- Yi, Gaofeng, "From Green Entrepreneurial Intentions to Green Entrepreneurial Behaviors : The Role of University Entrepreneurial Support and External Institutional Support", International Entrepreneurship and Management Journal, 17(2), pp.963~979 (2021)
- Zhang, Zhiming, "From Biospheric Values to Tourists’ Ecological Compensation Behavioural Willingness : A Comprehensive Model Test Based on the Value-Identity-Personal Norm and Normative Activation", Journal of Sustainable Tourism, 32(12), pp.2540~2559 (2023)
