인터렉티브 매체의 놀이적 속성 연구

Abstract

As the digital media is getting to meet user needs for functionality, the research area of digital media is expanding from functionality to higher needs, such as emotion, user experience, and pleasure. Nowadays people play interacting with digital devices and they even immerse themselves in the media. However, it is difficult to define the concept of play or measure its properties quantitatively and objectively. The purpose of this study is to analyze the playing characteristics of the interactive media based on the theory of play and the theory of interactive media in the socio-cultural perspective. As the result, players are playing, interacting with the interactive media itself and other players in different space/time as well as other players in the same space/time. And play behavior is evolving in the more complex and intelligent direction(on the other hands, in the direction of giving pleasure unexpected). Moreover, realistic and immersive representation becomes possible, because of visual design tools such as photoshop and maya, and AR devices such as HUD/HMD. The real world and virtual world have been combined and the play rules have been continuously experimented between these two worlds. This fact shows that the play characteristics represented in the interactive media are changing, as user needs become diverse and interactive media technologies evolve. It is expected that this study would help designers design the better interactive artworks and develop the interactive media.