ARIMA 모형에 의한 B2C 매출액 수요예측에 관한 연구- 사이버쇼핑몰 거래상품군을 중심으로 -
A Empirical Study on the Demand Forecasts of Sales by the ARIMA Model in a B2C - Focus on goods of cybershopping malls -
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Abstract
The purpose of this study is to provide cybershopping malls of electronic market our country with the suggestive point in the Demand forecasts for coping with our continuously-changing environment on the basis of data gained through the following results of my research work. We tried the forecast on the demand to analyze the proper amount of supply. we did the analysis by using the statistic program of Box-Jenkins in SPSSWIN Version 10.0 for 13 months from November 2000 to November 2001, various issues of sales with this analysis are as follows. First, the data on the difference of sales has showed that is a difference between the sales of demand. Second, as in shown in the analysis result of demand forecast, clothing, books, sport goods...showed the increasing trend.
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