도시와 시골 개념의 점화가 인상형성에 미치는 영향
Effects of Priming City versus Rural Area Concepts on Impression Formation
0
조회
0
다운로드
2
인용
0
참고문헌
키워드
초록
본 연구에서는 의식적으로 자각할 수 없는 수준에서 제시된 도시와 시골 지역에 대한 개념과 관련된 정보가 인상형성에 영향을 미칠 수 있는지 알아보았다. 이를 위해 주변시 경계 과제(parafoveal vigilance task)를 이용해서 도시 또는 시골 지역에 대한 개념과 관련된 단어들을 식역하로 제시하였다. 실험참여자들은 두 번째 과제에서 애매모호한 행동을 한 자극인물의 행동기술문을 읽고, 그를 다양한 성격 특성상에서 평가하였다. 결과에 따르면, 도시 개념이 점화된 참여자들이 시골 개념이 점화된 참여자들보다 자극인물에 대해 더 긍정적인 인상을 형성하는 것으로 나타났다. 특히, 도시 개념의 점화는 평가대상을 더 유능한 사람으로 보이도록 만들었다. 논의에서는 도시와 시골 지역에 대한 고정관념과 점화효과의 무의식성에 대해 살펴보았다.
Abstract
The present study examined the possibility that information relevant to the concepts of city and rural areas presented outside of conscious awareness can influence impression formation. Participants initially performed a parafoveal vigilance task in which some were exposed subliminally to words related to the concept of city area while others were exposed to the rural area concept. In an ostensibly unrelated second task, participants read a behavioral description of a stimulus person whose behavior was ambiguous, and then rated him on several personality traits. The results showed that participants whose concept of city area was primed formed more positive impressions of the stimulus person, especially on an ability dimension, than those primed with the concept of rural area. The implications of this study for stereotypes of city versus rural areas and the unconsciousness of priming effects are discussed.
참고문헌 (30)
- 김범준, "사회적 범주화가 지역감정 형성에 미치는 영향", 한국심리학회지: 사회및성격, 16(1), pp.1~18 (2002), 한국사회및성격심리학회
- 김혜숙, "심리학에서 본 지역감정", pp.37~62 (1988), 성원사
- "［르포］강남 vs 강북 노숙자의 일상 생활은 다르다?" (2011)[URL]
- 박상희, "Where are you from? 지역 고정관념에 따른 언어 기대 편파(LEB)： 언어 범주화 모델(LCM)을 중심으로", 한국심리학회지: 사회및성격, 23(2), pp.103~125 (2009), 한국사회및성격심리학회
- 전우영, "한국 내 도시에 대한 고정관념: 서울과 강원지역 도시의 비교", 2007 한국심리학회 연차학술대회 논문집, pp.580~581 (2007)
- 조명래, "도시, 갈등, 시민성", 한국사회, 4, pp.31~82 (2001)
- Axelrod, R., "The evolution of cooperation" (1984), Basic Books
- Axelrod, R., "The evolution of cooperation", Science, 211(4489), pp.1390~1396 (1981)
- Bargh, J. A., "The additive nature of chronic and temporary sources of construct accessibility", Journal of Personality and Social Psychology, 50(5), pp.869~878 (1986)
- Bargh, J. A., "Handbook of research methods in social and personality psychology", pp.253~285 (2000), Cambridge University Press
- Bargh, J. A., "Automaticity of social behavior : Direct effects of trait construct and stereotype activation on action", Journal of Personality and Social Psychology, 71, pp.230~244 (1996)
- Bargh, J. A., "Automatic information processing and social perception : The influence of trait information presented outside of conscious awareness on impression formation", Journal of Personality and Social Psychology, 43, pp.437~449 (1982)
- Chartrand, T. L., "Automatic activation of impression formation and memorization goals : Nonconscious goal priming reproduces effects of explicit task instructions", Journal of Personality and Social Psychology, 76, pp.893~910 (1996)
- Darley, J. M., "A hypothesis-confirming bias in labeling effects", Journal of Personality and Social Psychology, 44(1), pp.20~33 (1983)
- Dijksterhuis, A., "The relation between perception and behavior, or how to win a game of trivial pursuit", Journal of personality and social psychology, 74(4), pp.865~877 (1998)
- Eagly, A. H., "Are Stereotypes of nationalities applied to both women and men?", Journal of Personality and Social Psychology, 53, pp.451~462 (1987)
- Eagly, A. H., "Gender Stereotypes stem from the distribution of women and men into social roles?", Journal of Personality and Social Psychology, 46, pp.735~754 (1984)
- Higgins, E. T., "Category accessibility and impression formation", Journal of Experimental Social Psychology, 13, pp.141~154 (1977)
- Kawakami, K., "Effect of social category priming on personal attitudes", Psychological Science, 14(4), pp.315~319 (2003)
- Lashley, K. S., "Cerebral mechanisms in behavior: The Hixon symposium", pp.112~136 (1951), Wiley & Sons
- Neely, J. H., "Semantic priming and retrieval from lexical memory : Roles of inhibitionless spreading activation and limited-capacity attention", Journal of Experimental Psychology : General, 106, pp.226~254 (1977)
- Neuberg, S. T., "Personal need for structure : Individual differences in the desire for simple structure", Journal of Personality and Social Psychology, 65(1), pp.113~131 (1993)
- Rayner, K., "Attention and performance VIII", pp.149~161 (1978), Erlbaum
- Rousseau, J. J., "The social contract, or principles of political right" (1968), Penguin Classics
- Shariff, A. F., "God is watching you : Priming god concepts increases prosocial behavior in an anonymous economic game", Psychological Science, 18(9), pp.803~809 (2007)
- Shiffrin, R. M., "Attentions and performance Ⅸ", pp.223~238 (1981), Erlbaum
- Skowronski, J. J., "Social judgment and memory : The role of cue diagnosticity in negativity, positivity, and extremity bias", Journal of Personality and Social Psychology, 52, pp.689~699 (1987)
- Skowronski, J. J., "Negativity and extremity biases in impression formation : A review of explanations", Psychological Bulletin, 105, pp.131~142 (1989)
- Srull, T. K., "The role of category accessibility in the interpretation of information about persons : Some determinants and implications", Journal of Personality and Social Psychology, 37, pp.1660~1672 (1979)
- Thompson, E. P., "Accuracy motivation attenuates cover priming : The systematic reprocessing of social information", Journal of Personality and Social Psychology, 66(3), pp.474~489 (1994)