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국내저가항공사의 서비스평가기준에 대한 인과관계분석 -말콤볼드리지 국가품질상 모델을 중심으로-

A study on causal relationships service measurement for Korean low cost carriers - Using Malcolm Baldrige National Quality Award Model -

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18

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참고문헌

주제분류경영학

초록

Abstract

The purpose of this study is causal relationship using Malcolm Baldrige National Quality Award(MBNQA) to estimate the Korean low cost carriers. The survey instrument consists of 98 questions from the seven the MBNQA business criteria. Structural Equation Modeling (SEM) is used to estimates the path coefficients among the seven categories. The result of this study indicates that Leadership drives Foundation, Direction, System, and Results. Conclusively, among 18 hypotheses, 15 hypotheses are statistically significant.

참고문헌 (58)

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