최고경영자의 특성이 기업의 사회적 책임활동에 미치는 영향
The Impact of CEO Characteristics on Corporate Social Responsibilities
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본 연구는 CEO의 인구통계학적 특성이 CSR에 영향을 미치는지 분석하고 CEO의 특성과 CSR간 관련성에 TMT의 인구통계학적 특성 및 CEO의 소유구조가 조절적 영향을 미치는지 검증하였다. 기업의 최고 의사결정권자라 할 수 있는 CEO는 CSR과 같은 기업의 전략을 수립하는 책임자이이며 핵심적 의사결정자의 개인적 특성은 CSR에 실질적인 영향을 미치는 중요한 요인이 될 수 있다(Waldman et al., 2006a). 본 연구는 2010년말 현재 유가증권시장 상장 기업을 대상으로 하여 CSR을 종속변수로 하는 다중회귀분석을 수행하였다. CEO와 TMT의 인구통계학적 특성으로는 나이와 교육수준 및 교육과정을 이용하였으며, 모형 내 포함되는 상호작용항으로 인한 다중공선성 문제를 통제하기 위하여 mean-centering 후의 회귀분석으로 가설을 검증하였다. 분석결과, CEO의 교육수준이 높은 기업일수록 적극적인 CSR을 수행하는 것으로 확인되었다. 그리고 CEO의 나이와 TMT구성원의 나이는 상호작용을 통하여 CSR에 영향을 미치는 것으로 나타났다. 또한 CEO의 전공이 자연과학/공학계열이면서 TMT구성원이 사회과학계열을 전공한 기업의 경우 CSR 수준이 증가한다는 사실을 발견하였다. 그러나 CEO의 소유지분율과 관련하여 유의적인 결과는 발견되지 않았다. 본 연구는 CEO와 TMT의 특성이 전략적 의사결정에 상호보완적인 역할을 수행한다는 사실을 시사하고 있다. CEO의 나이와 교육적 배경은 TMT의 나이와 교육적 배경에 의해 보완되어질 수 있으며 이러한 상호작용이 CSR 수준을 향상시킬 수 있다는 사실을 발견함으로써 CEO와 TMT 구성원의 다양성이 기업의 전략적 선택 상황에서 균형잡힌 시각으로 표출될 수 있다는 함의를 도출한다.
Abstract
This paper attempts to examine managerial attributes affecting corporate social responsibilities(CSR). This study explores the relationship between CEO demographic characteristics and CSR. I also investigated whether TMT demographic characteristics and CEO ownership ratio moderate the relationship between CEO demographic characteristics and CSR. The key decision-maker's predominant attributes and personal qualities that tend to have the most pronounced effect upon a firm's CSR as a strategic choice(Waldman et al., 2006a). I perform the multiple regression analysis using korean listing companies after mean-centering to control multicollinearity in the model including interaction variable. The results indicate that CEO education level is shown to affect corporate social responsibilities. In addition, young CEOs perform socially responsible activities when they work with old top management team members. And CEOs who major in natural science or engineering increase investment in corporate social responsibility when they work with top management team members who major in social science. However, there's no evidence about interaction effect of CEO ownership and CEO characteristics. The results are expected to understand the role of leadership in CSR and encouraging for supporting the diversity of CEO and top management team members can be lead better and balanced decision making in CSR as a strategic choice.
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