사진 전공 고등학생의 대학지망 선호도 및 선택 기준에 관한 조사 - 사진전공 고등학교 3학년 학생의 의견조사를 중심으로 -

Abstract

In these days applicants for the college have reduced compared to the numbers of entrants, as figures show. Particularly the departments of photography have that tendency in a serious level, only to get worse. Therefore most colleges and departments are in the strong need of their efforts in students supply and demand. The balances in students supply and demand are very important in the management and development of colleges. Thus colleges have made big efforts to supply students. And this effort would get strong, making colleges hyper-competitive. This competitive school environment results in excessive publicity activities. Therefore, the publicity information has to target applicants as consumers; the education better meet the needs of them. The study is the analysis from the dada of the choosing criterion and the preference and demand for universities shown by high-school students who have chosen photography. Thus, this study has the significance of the base material for the effective publicity information and the proper education direction, accounting for high-school students who have applied for photography departments.