동아시아의 메이크업 스타일 비교 분석: 2010∼2016 잡지 표지사진 중심으로

Abstract

This research paper is a study of make-up styles from 2010 to 2016, from the cover photo of fashion magazines. Among the magazines which are targeted for women in their 20's to 30's in East Asian countries, and have the highest preference in each countries were chosen for the reaserch: Ceci from Korea, 瑞丽服饰美容 from China, and Sweet from Japan. Then, these three magazine covers were analyzed with works of experts from beauty industry as well. After analyzing common, and different points of make-up preferences on color, style, and application through different seasons in Korea, China, and Japan, Korea turned out to have the most changes in make-up trends. In Korea, brightness and saturation of colors used in make-up were high in S/S season, and brightness and saturation of colors used in make-up were low in F/W season. In China, and Japan, they didn't have big differences through seasons, but still tone and application of colors were different through seasons.