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Investigating determinants of digital transformation: Empirical evidence from Chinese companies

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Due to the rapid development of digital technology and the COVID-19 pandemic, companies have been confronted with unprecedented impacts and challenges, strengthening their awareness of the necessity of digital transformation (DT). Hence, it is urgent to establish a DT strategy to enhance the competitive advantage of companies. This study explores DT’s determinants of Chinese companies using TOE (technology, organization, environment) framework. We surveyed 313 companies (managers) and tested the hypotheses to serve the research purpose. According to the results, most of the determinants (compatibility, trialability, resource readiness, management support, competitive pressure, and bandwagon pressure) positively impact DT. However, complexity has a negative impact on that. Furthermore, the relationship between relative advantage, government support, and DT adoption has not been supported. We expect that this paper provides a valuable practical reference for companies to adopt DT and put forward future research directions to promote a more in-depth study on the DT field.

Abstract

Due to the rapid development of digital technology and the COVID-19 pandemic, companies have been confronted with unprecedented impacts and challenges, strengthening their awareness of the necessity of digital transformation (DT). Hence, it is urgent to establish a DT strategy to enhance the competitive advantage of companies. This study explores DT’s determinants of Chinese companies using TOE (technology, organization, environment) framework. We surveyed 313 companies (managers) and tested the hypotheses to serve the research purpose. According to the results, most of the determinants (compatibility, trialability, resource readiness, management support, competitive pressure, and bandwagon pressure) positively impact DT. However, complexity has a negative impact on that. Furthermore, the relationship between relative advantage, government support, and DT adoption has not been supported. We expect that this paper provides a valuable practical reference for companies to adopt DT and put forward future research directions to promote a more in-depth study on the DT field.

참고문헌 (56)

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